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sustainability

Underprotection: Ethics, Aesthetics, and Exceptional Sustainability

February 26, 2024

By ESTELLE PULESTON

Underprotection Sustainable Lingerie as featured on Lingerie BriefsFounded in Copenhagen in 2010 by Sunniva Uggerby and Stephan Rosenkilde, with Jeanette Hansen later joining the founding team, Underprotection is a lingerie and swimwear brand that’s merging comfort and style with a deeply-rooted desire to do things sustainably.

Underprotection Sustainable Lingerie as featured on Lingerie Briefs

The label describes its aesthetic as bold, colorful and feminine, a style that “challenges the stereotypical look of sustainable lingerie.” Designs are wirefree to maximize comfort, and a mix of timeless neutrals and … Read More


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Innovation & Sustainability: Tensengral’s Braided Lace Bralettes

January 14, 2024

By ESTELLE PULESTON

Tensengral bralettes and lingerie created with innovative lace braiding technology aas featured on Lingerie Briefs

Based in Anthol, New York, Tensengral is an intriguing bodywear brand that holds appeal whether your interests lie in sustainability, historical fabric-making, or much more modern clothing technologies. Their bralettes may at first look like they’ve been crocheted or knitted, but they’re actually lace. Specifically, a braided ‘performance’ lace that has been designed by brand owner Brad Jamison and produced on 20th-century lace braiding machines modified to take instructions digitally … Read More


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Natori Zeros in on Sustainability with its Iconic Feathers Bra

May 4, 2023

Natori Feathers Contour bra in lemon-lime and 35% sustainable components as featured on Lingerie Briefs

Natori zeros in on sustainability with its iconic Feathers Contour bra. With these new lemon-lime and bluebell colors,  35% of the style is constructed in recycled components.  Evolving this bra while maintaining the extraordinary popularity of its fit and fashion synergy, will continue with on-going deliveries. Feathers bestselling status, often cited as #1 in the USA, makes it the perfect focus for Natori’s initial sustainability spotlight. This is not an easy feat. Bras are complex … Read More


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Falke’s North Star ~ The We Care Cotton Sustainability Brand

January 4, 2023

By Ellen Lewis

Falke legwear We Care Cotton Touch Program as featured on Lingerie Briefs

The Falke brand continues to be a North Star in innovation, always striving for excellence in every initiative on which they embark.  I for one am addicted to the comfort and quality of their socks. Certainly, I have written about them before. Like underwear that exceeds fit and function expectations they do the deed without ever making their presence known. The fact that these styles also attend to social and ecological … Read More


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A Viktor & Rolf and Calida Collaboration ~ Heritage X Sustainability

April 9, 2021

By ELLEN LEWIS

Calida Collaboration with Viktor & Rolf Heritage X Sustainability Collection as featured on Lingerie Briefs

It was the last minute of the last day of the last (Feb 2020) Salon de Lingerie show in Paris. I was on the way to the coat check to retrieve my belongings and exit the exposition when I passed the Calida booth and stopped dead in my tracks. It wasn’t the end of show champagne that did it. It was the gorgeous visuals that leaped out at me showcasing the Viktor … Read More


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Cake Lingerie Re-brands Focusing On Openness and Sustainability

August 3, 2020

By HOLLY JACKSON

Cake Maternity and Lingerie as featured on Lingerie Briefs

For many of us the pandemic has been a time to sit in silence and take a look at our lives. Some of us took up knitting or crochet. Some of us repainted our kitchens. Some of us finished the giant list of life projects we’ve been putting off for ages. I would argue that for most of us though, this pandemic has been a time to take stock of the things … Read More


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Pretty Polly Eco-Wear ~ Lingerie Sustainability Moves Forward

June 10, 2020

By HOLLY JACKSON

Pretty Polly sustainable biodegradable Eco-Wear as featured on Lingerie Briefs

Pretty Polly’s new Eco-Wear line caught my attention because simple, comfort lingerie is clearly on the consumer radar. This is a collection of seamless, soft bras, tights and bodysuits  made with Amni Soul Eco, the only biodegradable polyamide yarn in the world. Available in S/M-XL and sold in eco-friendly packaging, it is a laudable effort to achieving sustainability.

Pretty Polly sustainable biodegradable Eco-Wear as featured on Lingerie Briefs

Eco-Wear combines technological innovation with a thoughtful look at how the lingerie industry impacts … Read More


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