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push up bra

Back Fat: The Ugly Truth

By John Festa

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I passed Victoria’s Secret on Fifth Avenue the other night and noticed the bras on display in the window. They all had such a wide side wings and back bands that I exclaimed to my companion “These would be great to combat back fat” — only to look up at the signage and see these bras were being sold as just that:  Back smoothing push-ups.

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It is very noble to address the … Read More


By Lindsey Borchard

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Bra shopping in general can be a hard and painful experience. However bra shopping right after you had a baby is on a whole new level.

Before I started working in the lingerie industry, I, like many, many women had no idea how to fit a bra, so in turn bra shopping was awful. I was stuffing my breasts in sizes way too small for me because I thought 38DD was the … Read More


My Breastfeeding Story

By Lindsey Borchard

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Just like there are no two pregnancies alike or two babies alike, your breast-feeding story is your very own. You have your own triumphs and your own struggles. Breast feeding is an intimate journey that we women go through full of ups and downs, and whether or not we decide to share our stories, we all have experienced the same feelings one time or another. So as you read this I hope … Read More


It’s not my style, but I am running late this week. I moved yesterday for the 4th time in the past 14 months, but that’s another story for another column.  This time I thought the process would be easy since we are less than one mile from our previous abode.  I figured I did not have to pack everything perfectly and could make mini trips leaving the big “stuff” for the movers.  But sometimes … Read More


By Elisabeth Dale

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There’s a growing segment of the female population ignored by the intimate apparel industry. They desire beautiful and stylish quality intimates, are savvy consumers, and have the necessary disposable income to buy what they want. So what’s their problem? They, like me, are women 50 years of age and older.

I understand why lingerie and swimwear models reflect the attributes of youth. Perky breasts, tight skin, and flat abs make great backdrops … Read More


Dominatrix Lingerie


By Margaret Shrum

Are you dominant or submissive when it comes to your lingerie? Do you prefer strong, dramatic lines, corsets, stockings and heels? Are you more assertive with your lovers, do you like to be in control? If you can answer yes to these questions, you are probably more on the dominant side. It makes sense to build a lingerie wardrobe that reflects your sensual style underneath your clothes and in the boudoir. Tantalize
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