By ELLEN LEWIS
Sometimes I meet entrepreneurs, particularly women, who are so inspirational I can almost guarantee their success. Without exception, their product backs up my opinion. This is the case with Ti Chang, Chief Design Officer & Co-Founder of Crave Pleasure Jewelry and Bedside Products. It was 30 minutes before the close of the August Curve show in NYC when Jos Berry, intimate apparel connoisseur, insisted that I visit the Crave booth and meet Ti. I thank her for the opportunity as I had missed the brand during show coverage and that would have been a loss.
First and foremost, Ti’s energy, her extensive industrial engineering background, her dedication to quality and her commitment to elevating women to a place of self-love, permeates every aspect of the Crave brand. I was mesmerized by her passion, pursuit of excellence and unique vision. Women are not prevalent in the industrial design field. How obvious is it that a woman should be developing products specifically meant for women? Combine that fact with the innate knowledge of what a woman really wants in her pleasure chest and the result is, Crave, whose byline is OWN YOUR PLEASURE™.
Crave is a collection of luxury pleasure items, battery free, USB charged, travel friendly, elegant, body safe, and easily integrated into everyday life. These are American award-winning industrial designs that have already partnered with the likes of Nordstroms, MoMA Design Store, Goop and St. Laurent. The Vesper Necklace is a 4 power vibrator available in stainless steel, rose gold and 24 carat gold plate. It has become an icon of sexual positivity.
Elegant bedside items, sleek, flexible, yet discreet vibrators, are offered alongside pleasure jewelry meant to be seen. It is these pieces that elevate Crave to another level of product development. ID Cuffs/ Bracelets and Vibrator Rings round out the collection. Use them any way you please.
Check out the Crave website which defines the technical aspects of all their products and proudly displays a multitude of 5 star reviews.
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