Briefs

Intimate Apparel Shops… You are invited to share your On-Line store HERE!

Lingerie Briefs Special offer to retail storesLingerie Briefs reaches over 300,000 monthly readers, followers and subscribers on our blog and social media. As a result, we have the unique opportunity to offer our on-line services to the Intimate Apparel Community. We will post on Instagram highlighting your on-line store including any link you request. We will also include you on our new on-line shopping link page.

Simply contact us at Ellen@LingerieBriefs.com or through Instagram @lingeriebriefs_.  (https://www.instagram.com/lingeriebriefs_/) You can also use the comment section at the bottom of this page) All you need to do is provide your store name, your on-line store link, a brief description and any special coupon code to offer our readers if you have one.

We are here for you!  Please support these on-line shops! (More added daily)...Read more


Spotlight On …

By ELLEN LEWIS

Anita Active Sports Bras as Featured on Lingerie Briefs

Who would have thought my Anita Active Sports Bras would become my daily support during this unexpected quarantine. During this extended sequester, one truth has become way more apparent to me. I must exercise. And so last week, I stepped up my game and started walking (2 miles) every day and began online virtual training. Thank goodness for my Anita Sports Bra wardrobe. I have several styles which I have worn for the past several years, mostly for yoga and sometimes when I ride in Mexico. Luckily, I brought them home when I returned for the NY and Paris market.

My Daily Walk to the Beach.

Anita Active Extreme Momentum Sports Bras as Featured on Lingerie Briefs

Usually I wear the Extreme Control when I do my “power walk”. It’s Anita’s best-selling sports bra and I have worn it before. This time I think it’s the python print I just secured.… ...Read more


Spotlight On …

Montelle Intimates best-selling t shirt bra in 22 colors as seen on Lingerie Briefs

Montelle Intimate’s Every Woman, Every Day Essentials have always been recognized for their lingerie solution status. Their best-selling wire-free t-shirt bra stands out in this unprecedented situation for its versatility and comfort. This style, which has already become a staple in many underwear wardrobes, is a perfect answer to the current work at home environment. The multi-channel spacing feature across the back wings allows for flexible positioning of the straps insuring no slippage. Classic, halter and cross back options guarantee that this wireless bra is multi-functional. Fittings sizes 30-42, A-E and available in 22 colors, it provides, coverage, soft lift and fashion, not only outside the house, but also for those multiple conference calls we are now making on laptops from home. After all, we still want to look and feel our best “above the waist”.

Montelle Intimates best-selling t shirt bra in 22 colors as seen on Lingerie Briefs

Montelle Intimates best-selling t shirt bra in 22 colors as seen on Lingerie Briefs...Read more


Spotlight On …

By ELLEN LEWIS

photo by Ellen Lewis for Lingerie BriefsToday, Lingerie Briefs is launching a Sustainability column featuring brands and retailers who get the message and are focusing on finding solutions. Our intent is to recognize efforts being made within the Intimate Apparel industry to confront this cataclysm that threatens our planet. In this pursuit, it is clear education is the key. On a personal level, although I was raised with respect for my environment, I was completely ignorant of the impact of me or my ancestor’s behavior on our futurephoto of whale watching by Ellen Lewis for Lingerie BriefsI have been curating information from a plethora of sources, mostly dedicated to the entire Apparel industry. The statistics emanating from organizations like the Ellen MacArthur Foundation are startling: for example, annually,over 80% of clothing is dumped or incinerated causing the release of methane or other greenhouse gases. That’s one garbage truck full per second. In contrast, 80% of a car can be recycled.… ...Read more


Spotlight On …

By HOLLY JACKSON

K+1% Period panties as featured on Lingerie Briefs

Period panties are one of those things that don’t come up much when discussing fashionable lingerie – for good reasons! While I love that they exist and am a big believer in the tech behind them, the best you can say about most of them in terms of visual design is that they look like a regular pair of black cotton panties. K + 1% was part of the recent Curve NYC show and has forever changed my mind about what period panties can look and feel like.

K+1% Period panties as featured on Lingerie Briefs

When I approached the K + 1% booth what I immediately noticed was their stylish designs, fun use of cutouts and luxe use of velvet materials. It actually took my companion pointing out the sign that talked about period panties before I realized what the brand really specialized in! This small brand based in Japan is perfectly Instagrammable and out to change the look of period panties forever.… ...Read more


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