By ELLEN LEWIS
Supporting students, startups and specialty stores has always been important to me. In my opinion, they are the foundation for creativity in the Lingerie Industry. I always try to support new talent because I was lucky enough to have extraordinary mentorship in the early days of my career. So, when Lauren Starobin, recent FIT (Fashion Institute of Technology) Intimate Apparel design graduate, appeared on my radar, I decided to learn her story.
Lauren is a dancer with vast experience in Broadway costume design.… Read More
By ESTELLE PULESTON
Newly-launched Coutille is a British-based, European-made brand on a mission to produce lingerie that’s luxurious, sustainable, and practical too. It’s the creation of Hannah Farrugia Sharples, who has worked behind the scenes to design garments for La Perla and Coco de Mer, and in doing so, has had the pleasure of seeing her lingerie worn by numerous high-profile celebrities – even to the Met Gala! Now, after years of honing her luxury design skills at other labels, Hannah is striking out on her own in order to create underpinnings that are 100% true to her vision and values.… Read More
By HOLLY JACKSON
I decided to lose weight last August when I read several articles about the increased risk of dying of COVID when one was obese. At that point I was a size 18. I’m now a little over halfway to my goal of a healthy BMI and a size 10. When I started losing weight I expected that buying clothing and lingerie would become much easier. I’ve found that it’s actually the opposite: a 36H has far more options in the current market than a 30J does.… Read More
By TINA WILSON
“Dad”, that is what I call my father. We all do, all 9 of us. He is also known as Papa. My dad has no interest whatsoever in what I am writing in this blog other than the fact that I am the one writing it. Absolutely no interest in fashion or shopping, which is one of the many reasons I love him. He is, however, a magnet for anyone under the age of 5, he is a contemplative introvert content and even quite happy to always be alone.… Read More
By LINDA DYETTFor several decades now, I’ve been writing about fashion—a passion of mine—every aspect of it, from design and fabrication to merchandising, retailing, and etailing. And always I look for the restless leading edge—the clothes (including underwear) that turn away from predictable, cookie cutter styles and capture–or better yet intuit and inform–the mood and needs of the changing times.
That’s what Negative Underwear, the brand with the unusual name, is all about. It was quick to sense the emergence of what’s come to be known as body positivity.… Read More
By ELLEN LEWIS
I have had a connection with Claudia Ochoa, founder of the CLO Intimo brand ever since I discovered her iconic Fortuna chemise some years ago at Curve. The fundamental reason is the symbiosis I feel between her creative acumen and the Lingerie Briefs mission. It is the focus on art, culture, and empowered femininity that informs her lingerie designs. Every season I am compelled to visit the line, not only for the product itself, but more so for the story behind the collection.… Read More
by ASI EFROS
“Helping women feel confident, beautiful, powerful, feminine, and sensual after mastectomy is Breastflower’s mission,” says Kamroen Farzan, founder of Breastflower and a breast cancer survivor.
In less than two years, Breastflower has transformed into a compelling campaign of empowerment and strength in a society, which considers a missing breast a taboo and where mastectomy is rarely openly discussed. After being diagnosed with breast cancer and having undergone a mastectomy in 2018, Kamroen has been determined to redefine her femininity, both physically and mentally.… Read More