Got any big plans for the coming Memorial Day Weekend? My focus is on Swimwear rather than Intimate Apparel this week… As long as this rainy, wet weather blows through before the weekend. Fingers crossed for sunny skies! I can’t wait to pull out the bra-sized Fantasie brand bikini top and matching high-waisted bikini bottom I picked up at La Petite Coquette here in the City earlier this season. Here are just a few Intimate Insights for the Week….
On Wednesday, May 16th, Hanky Panky and Sanrio hosted a party to celebrate the launch of the Hello Kitty for Hanky Panky collection. The “invite only” Intimate Affair was held at Studio 450 in midtown Manhattan and featured special guest Hello Kitty, a flipbook photo booth, and Sephora Hello Kitty Beauty Express Services for make-up and fragrance. The venue provided a spectacular view of the City as the sun set to the west. The DJ was spinning great tunes & guests enjoyed signature Hanky Panky for Hello Kitty cocktails and Hello Kitty cupcakes. The event was playful and fun and there was a lot of “hot pink” everywhere you looked… Even Hanky Panky’s Glam Guru, J.D. Breen, colored his hair hot pink to commemorate the collaboration with Hello Kitty! The event was held in support of The Humane Society of the United States.
On Thursday, May 17th, reality star and entrepreneur extraordinaire Bethenny Frankel celebrated the launch of Skinnygirl Solutions at select Macy’s stores nationwide. The Intimate Affair was held at the R Lounge in NYC’s Times Square. Bethenny created the shapewear brand, Skinnygirl Smoothers n’ Shapers, for every woman & every body. The shapewear brand differentiates itself from other brands by featuring “shapewear that’s meant to be seen.” Bethenny spoke frankly about the line saying, “It’s lazy lingerie; you’re wearing it now, and if you take your clothes off, you’re already sexy for your husband or your boyfriend or for a date.” Pop into your local Macy’s store to check out the lingerie-inspired Skinnygirl shapewear that’s meant to be seen. *Disclaimer- in case you didn’t know, I spend my days representing Skinnygirl Smoothers n’ Shapers for Bethenny. Now get your buns to Macy’s & buy some!
I am co-hosting an Intimate Affair with the US distribution company, Revival Brands, on Tuesday June 5th. The “invite only” event will feature luxury, Italian hosiery brand Philippe Matignon. Well-known all over Europe, Philippe Matignon’s high-end hosiery was just introduced to the States last year…. We will be previewing their Fall/Winter 2012 collection. This exclusive industry event is sure to have you falling for this seasons legwear trends!
Mark your calendar for Tuesday, June 19th, 2012. The Intimate Apparel Square Club (IASC) is hosting a “H.U.G. Social Event” to raise awareness of the Club’s mission, to raise funds to support the pediatric rehabilitation center at NYU Medical Center’s RUSK Institute and to attract new members to the Club. The event will be held at Legends Lounge on 33rd Street in NYC and will feature an open bar and light hors d’oeuvres. Invitations will be sent out in early June. To learn more about the Club, go to www.thehugaward.org.
Attention Lingerie Designers! The next edition of the Lingerie Journal Designer Showcase is opening its doors this summer. They had an incredibly successful show this past February with 10 independent designers showing their lines and a sold out Brand Affair Seminar and Lingerie Exhibition that drew in close to 200 guests including buyers, lingerie retail store owners, independent lingerie designers, wholesale manufacturers, influential lingerie bloggers, and other intimate apparel professionals. Designers interested in exhibiting at this summer’s show should contact info@lingeriedesignershowcase.com to request an application. Space is very limited, so be sure to register quickly.
Got Insight? Having an Intimate Affair? Let us know! Everyone can be an Intimate Insider!
