Evelyn & Bobbie infuses their powerhouse wireless bra collection with the color Plum Purple for Fall 24. Delivering imminently this robust, regal and rich hue is a perfect moniker for the brand’s aesthetic. Often correlated with luxury, royalty and ambition, it is used symbolically to represent independence, creativity and pride; all virtues that reflect the fit mission driving this innovative company. Using their patented EB Core® technology, Evelyn & Bobbie mission to lift, support and comfort has liberated countless curvy women (S-3XL) from the harness of traditionally engineered bras. Dark purple, a bit exotic, mysterious and very feminine is now available in the Defy, Beyond, Evelyn and Structured Scoop styles. And of course, the Brief. This quote from Lisa G perfectly captures the mood.
“All of it awesome. I can swing a hammer, load a vehicle, move heavy equipment and go to the ballet. These are so comfortable and supportive and still give me shape. Thank you, ladies, for being supportive and keeping my girls cute (even at 49)!”
