Spotlight on Evelyn & Bobbie

Evelyn & Bobbie Beyond bra in Champagne Ginko print as featured on Lingerie Briefs

Even though I am not especially religious (no judgement please) I have to admit that sometimes resurrection is viable. Particularly when a brand sells out of a style within days of a launch. Such was the story one year ago when Evelyn & Bobbie highlighted the Evelyn Bra in the Champagne Ginkgo print. So, as a result, this summer the brand is reviving this pattern this season in four collections: Defy, Beyond, Bobbie, and Starlett. … Read More


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By ELLEN LEWIS

Evelyn & Bobbie Structured Scoop Bra as featured on Lingerie Briefs

When I learned about the new Evelyn & Bobbie Structured Scoop Bra and Tank, the concept of a majestic bridge ensued. Bridges are a feat of architectural brilliance, a mastermind of design, an engineering triumph that defies gravity yet supports untold weight. Bridges are a byway to two separate sides of an abyss.

Evelyn & Bobbie Structured Scoop Cami as featured on Lingerie Briefs

It’s no secret by now that I am a super fan of the Evelyn & Bobbie brand. The bras … Read More


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By ELLEN LEWIS

Evelyn & Bobbie Moonstone Lace Defy Bra as featured on Lingerie Briefs

Monday, as every USA news channel spewed, was the solar eclipse. In Los Cabos Mexico, we were privy to a perspective just short of the 100% vision seen on the direct track. Nonetheless, it was quite a spectacle.  One of the phenomena we did experience was the decreasing of temperature and the waning of light. It didn’t go dark. It grew dusky. It was a brief interlude of calm before the noon … Read More


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Evelyn & Bobbie Beyond bra in Willow as featured on Lingerie BriefsThe Evelyn & Bobbie brand is a bastion of powerful technology, unprecedented comfort, and generative confidence.  How metaphorical.  This Spring, Evelyn & Bobbie delivers a Limited Edition in the color Willow, a symbol of strength, resilience, and flexibility.  Six styles; including four bras, Defy, Beyond, Evelyn and the Bobbie scoop, as well as two panty shapes will be available in this creamy rich hue.

We’ve clarified in countless stories that the patented EB Core™ technology … Read More


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By ELLEN LEWISEvelyn & Bobbie Defy Bra with patented EB Core Technology as featured on Lingerie Briefs

Bree McKeen of Evelyn & Bobbie featured on Lingerie BriefsI was thrilled to discover that Bree McKeen, founder and owner of the Evelyn & Bobbie brand was scheduled to speak in Paris at Jos Berry’s VIP trend presentation. I feel a personal bond to Bree, her staff and the company’s product. They deserve the accolades attributed to them, no “favoritism” involved.

True, I have become a die-hard fan, but my adulation is absolutely built on results. The brand, originally launched in … Read More


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Evelyn & Bobbie wirefree bras in Midnight Blue as featured on Lingerie Briefs

Christian Dior once said: “Midnight Blue is the Only Color That Can Compete with Black.” And from my own personal point of view, I agree. Born into the New York fashion culture of black attire, dark navy has seeped into my everyday wardrobe over the past decade. Sophisticated, elegant, and empowering, Midnight Blue has become the new black.  No Wonder Evelyn & Bobbie has been so incredibly successful with their recent launch (October) of this … Read More


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By ELLEN LEWISEvelyn & Bobbie Defy Bra and Brief as featured on Lingerie Briefs

Monday, I spent 12 hours at Disneyland with my two granddaughters, ages 2 and 3. Joy was the order of the day. Joy on their faces, joy in the entertainment and joy in the comfort of my Evelyn & Bobbie Defy bra which stayed the course through long lines and 13,000 steps. The Little Mermaid’s Ariel was (is) the obsession. Of course, Ariel does not wear an Evelyn & Bobbie bra. But … Read More


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