A Horse, A Wacoal Bra and An Anniversary

By ELLEN LEWIS

Fourteen years ago this month, I launched the Lingerie Briefs Brand with a blog about a horse and the Wacoal Simone Maximum Impact Sports Bra. Happy Anniversary to us both! The story was titled ‘State of Grace’. The metaphor was/is clear. Horses make me feel free. This bra provides the support I need when I ride. It’s all about the freedom that comfort provides. I searched the archives for that original story, but alas, multiple updates to our website have left Trigger’s image and that post somewhere in the google nether land. Nonetheless, nothing has changed. Riding is still my escape therapy and Simone is still going strong at Wacoal. The reason is simple. It is constructed for maximum impact fitting sizes 32-42, C-I cups. This bra is also an all-day phenomenon. It is purchased over and over again by non-sports fanatics. Maybe it’s the outside covered wire. The lift and the smoothness make it a perfect everyday style for large breasted women, particularly under a t-shirt. I am not going to cite all the engineering details. Find them on any website or any bra fitting store that carries this iconic style. The thousands of 5-star reviews prove why Simone continues its long running position in the Sports arena. Check these statements from several devoted customers:

I’m a 66-year-old marathoner and ultramarathoner, and this is the best sports bra I’ve found. I’ve worn this bra for maybe three marathons and four 50-milers, and for most of my training runs. .

I have been searching for many years to find a full coverage bra. I am a 34G. I love the fit, full coverage, nice heavy material and wear it under my T-shirts, sweaters etc. and not just for working out.

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