Lingerie Briefs ~ by Ellen Lewis Lingerie Briefs ~ by Ellen Lewis

Material Briefs

MURMUR – Iconic Brand that Bridges the Worlds of Lingerie and Prêt-à-porter

May 25, 2022

BY ASI EFROS

Lady Gaga wearing MURMUR Satin Sculpt Bodysuit Red for Haus Labs Campaign featured on Lingerie BriefsLady Gaga wearing Satin Sculpt Bodysuit Red for Haus Labs Campaign (photo by Christine Hahn)

Andreea Badala, CEO and Founder of the iconic brand MURMUR, epitomizes a modern-day amazon, a woman warrior, with a seductive combination of inner strength and beauty. I met with Andreea at the Evolution Concept Show in New York and was immediately taken by her talent, passion, and expressive style.

Paris Hilton wearing MURMUR Satin Sculpt Bra Top for Cosmopolitan Spain featured on Lingerie BriefsParis Hilton wearing Satin Sculpt Bra Top for Cosmopolitan Spain

“I find endless sources of inspiration in the intimacy of lingerie and the delicate gestures of dressing and undressing.… Read More


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Soubi Studios – Sporty Intimates by the Sensational Sofia Bianchi

May 16, 2022

By ASI EFROSSoubi Studios - Sporty Intimates by Sofia Bianchi featured on Lingere BriefsI first met with the UK-based bodacious young designer, Sofia Bianchi, at the Flying Solo New York Fashion Week in September 2021 where Sofia debuted her futuristic collection of slick dance-inspired bodywear. Soubi Studios - Sporty Intimates by Sofia Bianchi featured on Lingere BriefsWhile watching her creations flow against the blue sky of the rooftop runway I knew that I was witnessing the work of rare talent. After the event, Sofia graciously shared the details of her life and her artistic pursuit. This is our conversation.

Q. How do you see your purpose as a creator and designer? … Read More


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Celebration of Creativity ~ Designer Collections Spring 2022

December 27, 2021

By ASI EFROS

Spring 22 Fashion Trends as defined by Mint Moda and featured on Lingerie Briefs

For every creative human, the spark of imagination is as precious as a breath of air or a gulp of water. We are inspired by many aspects of our being via all our senses. Some of the strongest sources of inspiration for me have always been people, their creativity, and their uniqueness. Looking back at the passing year and remembering its brightest highlights, I extend my gratitude to the brilliant designers who began the process of imaginative transformation, who inspired and motivated millions of creators all over the world. … Read More


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Editor’s Picks – Home Sweet Home Designs by Monique Elias

November 29, 2021

Home Sweet Home Fabric Designs by Monique Elias featured on Lingerie BriefsMonique Elias is a universally creative artist with an unmistakable and charming style of expression. Her quirky prints and graphics are an endless source of wit and daily admiration for many of her social media devotees. These splashes of instant wisdom and childlike honesty welcome you into Monique’s magical world, which reflects all global and personal matters through the lens of kindness and love.Home Sweet Home Fabric Designs by Monique Elias featured on Lingerie BriefsDespite challenging life circumstances, Monique always returns to drawing. She derives her creative energy from Frank Lloyd Wright’s architectural prowess, the stylistic intelligence of Yves Saint Laurent, James Bond movies and novels, World Book Encyclopedia, National Geographic, Vogue, art museums, ballet, and opera.… Read More


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Seamless Technology~Superior Eco-Conscious Manufacturing

November 15, 2021

By ASI EFROS

Seamless technology image by Memoi as featured on Lingerie Briefs

As a designer by trade and a passionate proponent of sustainability and innovation, I’d love to point the attention of fellow creators to seamless technology as the most eco-conscious method of garment manufacturing that exists today.

Seamless technology image by Memoi as featured on Lingerie BriefsMe Moi

The traditional way of manufacturing garments, known as cut and sew, is the method by which the two-dimensional fabric is manipulated to make the garments fit our three-dimensional bodies. In order to accomplish this task, the textile is cut into multiple pieces and then put together by using one of the assembling methods like sewing or fusing.… Read More


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Green Collection by Sarah Borghi – 100% Biodegradable Legwear

November 1, 2021

By ASI EFROS

Sarah Borghi's sustainable Green Collection of tights & legwear as featured on Lingerie BriefsGreen Collection – Organic Cashmere Tights

Sarah Borghi vanguards the movement of eco-responsibility by launching the ‘Green Collection’ — a first-of-a-kind range of 100% biodegradable and ethically manufactured premium hosiery and socks. 

Sarah Borghi's sustainable Green Collection of tights & legwear as featured on Lingerie BriefsGreen Collection – 40 Denier Tights – Oceano Colorway

An Italian hosiery company with a 40-year heritage continues its legacy by expanding into the realm of innovation, progressive technologies, and sustainable fibers. In addition, Sarah Borghi leads in superb craftsmanship and creative product designs, thus giving a new validity to the ‘Made In Italy’ seal of approval. … Read More


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 EUROJERSEY – 2023 Swimwear Collection of Sensitive® Fabrics

October 18, 2021

By ASI EFROS

Eurojersey Sensitive fabrics and textile trends as featured on Lingerie BriefsSensitive® Fabrics – Freedom Trend Swimwear 2023 

Founded in 1960, Eurojersey has quickly established itself in the sector of sustainable Italian-made warp-knitted fabrics. Its latest innovation, the patented range of Sensitive® Fabrics produces smart textiles that are in high demand among major intimate apparel and swimwear brands.

Eurojersey Sensitive fabrics and textile trends as featured on Lingerie BriefsSensitive® Fabrics – Freedom Trend Swimwear 2023 

Ever since 2007, Eurojersey has been a beacon in the movement of reducing the environmental impact of its production processes through its SensitivEcoSystem® project. It’s an all-encompassing vision that is focused on a set of procedures developed to cut down water, energy, and chemical consumption and reduce waste and carbon emissions.… Read More


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