By ELLEN LEWIS
We were all set to post a Parfait Lingerie Spotlight this month about the new Elissa bridal bustier; but, alas, ‘the best laid plans often go awry’. We are deep into what should have been a robust wedding season, but the Coronavirus took a full-frontal attack on the ‘old normal’. We have been forced to adapt. Those of us who changed lanes quickly have reaped some rewards. As such, Parfait lingerie, doing a 180 on their marketing plans, reset their course quickly.… ...Read more
Parfait Lingerie launches the Paige collection adding to their growing cadre of sleek and sophisticated bras and panties. This contour padded bra combines support and soft fabrics in a t-shirt bra that women will want to wear all day. The bra features a counter micro inner cup for extra smoothness and a bandless design to avoid adding any extra bulk. The back is lined with power mesh for additional support. Mesh panels at the top of the cups and the gore creates a chic yet simple look.… ...Read more
One thing I really appreciate about the Parfait brand is the intensity of due diligence they have done since they launched in 2010. A successful foray into large cup, plus size intimates (up to a K cup, UK sizing) in which construction details and fit issues can make or break a business, has enabled their new Aqua Swimwear initiative. The swimsuits and cover-ups are trendy statements engineered for a curvy woman who needs bathing suits with full on bra support and comfort.… ...Read more
“Parfait” is French for “Perfect” and yes, it’s also a tempting dessert… so a brilliant name for this brand that designs beautiful lingerie for every body, in any size and any shape. Parfait Lingerie stives for perfection when designing and producing lingerie. All pieces are tailored to enhance and embrace a woman’s natural curves and beauty, they offer an excellent range to fit all women from petite to full figured.
Parfait Lingerie is excited to share that their upcoming SS20 lingerie and swim collections feel like an ode to the Hollywood Old Glam era with the beautiful and colorful boudoir style taking center stage.… ...Read more