Spotlight on Anita

Anita since 1886 is excited to introduce their new Clara underwire (#5858) featured on Lingerie BriefsAnita since 1886 is excited to introduce their new Clara underwire (#5858)! This lovely bra offers a feminine elegance with gently curved lines and functional details, which are all characteristics of the Clara series. With a new feature of a light and airy neckline, this bra in the neural sand tone looks great under spring and summer clothing.
Anita introduces their new Clara underwire (#5858) featured on Lingerie BriefsA modern, triangular look features a low-cut, semi-transparent neckline panel that connects the two cups. At the same time, the three-section cups and side shaping panels, which run elegantly into the straps, guarantee comfortable support.… Read More

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Anita's Rosa Faia ABBY series now in dusty rose featured on Lingerie BriefsAnita’s Rosa Faia ABBY series is inspired by the Roaring Twenties with sensual details and floral design. Made of high-quality French lace, this collection is now available in the elegant shade Dusty Rose. Other colors include Black and Cherry.

The Abby series features two types of looks – one sensual with all over lace and one flirty and fun with smooth, double-layered molded cups and lace accents, depending on the specific style. The all over lace of the cut & sewn underwire bras, three parted cup #5215 and four parted cup big cup bra #5216 in F-J cups (shown above), are eye-catching, while the nude contrasting lining in the inside of the cup gives an airy concealing feeling.… Read More

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Anita Care's LISA Post Mastecomy Pocketed Bra in Truffle - featured on Lingerie Briefs

“The Lisa mastectomy bra is perfect! It has no underwire and it’s so pretty and soft. I can’t recommend it enough!!” SF

Anita Care’s LISA Post Mastecomy Pocketed Bra (5726X) is a world-wide fan favorite. This bestselling wire-free bra now offers nine colors with the addition of the beautiful, neutral Truffle hue. Breathable and soft Jacquard microfibre transports moisture away from the body which makes wearing it so enjoyable. The double layered, seamless pre-formed breast form pockets on both sides ensure maximum comfort. This everyday bra is a perfect cross-seller for non-mastectomy customers as well!… Read More

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Anita Orinoco all-over Crocodile print Sports Bra and high waist massage leggings featured on Lingerie BriefsFor Spring 2022 Anita is introducing their Orinoco all-over Crocodile print in their bestselling Air Control DeltaPad Sports Bra (#5544) along with their newest High Waisted Massage Sport Tights Leggings (#1676).

Anita Orinoco all-over Crocodile print Sports Bra featured on Lingerie BriefsWith uncompromising performance power, this bestselling Air Control DeltaPad Sports Bra provides impeccable support and constant air circulation with its breathable, triangular Delta Pad foam cups as the main feature.

Additional support and comfort details include extra-flat seams, a soft, perforated underbust seam, a breathable mesh section lined with power tulle in the back, and ergonomically shaped, fully padded straps available in two widths depending on the bra size.… Read More

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Anita's global bestseller - Jana bra now in maritime blue, featured on Lingerie BriefsAnita’s global bestselling since 1886 Jana cotton bra (5427), provides soft everyday comfortability.

For Winter 2021 Jana gets a fresh look in classic Maritime Blue. The three-section cup is lined with a cotton piqué fabric and offers a great fit with stable support up to an I cup. The anatomically shaped underbust band with sides, that are reinforced with tulle, create ideal support. Added to the supportive features of the Jana bra are the wide padded straps, that take pressure off both, the shoulders and neck.… Read More

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Rosa Faia Welcomes the Beautiful 'EVE' Series Bras and Panties - featured on Lingerie BriefsLightweight and airy, the new Eve series from Rosa Faia is a gorgeous addition. The feminine bras in the collection include an underwire as well as a soft cup wire-free that are not only beautiful, they offer breathability and an incredibly comfortable fit. Both styles include their patented, breathable DeltaPad moulded cups which provides perfect support.

Delicate, transparent tulle overlay with a graphic diamond pattern creates a fashionable, sexy look. Adjustable straps and a hook and eye closure allow for a custom fit and the neckline offers soft edging bands with a sweet bow on the center.… Read More

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Anita Sport - Extreme Control Plus Sports Bra and the Light & Firm Sports Bra featured on Lingerie BriefsThis gorgeous Smart Rose neutral tone is now available for AW21 on two of Anita’s popular sports bras; the ISPO winning Extreme Control Plus Sports Bra and the Light & Firm Sports Bra!

Anita ISPO winner Anita's Extreme Control Plus in smart rose - featured on Lingerie BriefsThe ISPO Award is the top seal of quality in the sports industry and Anita’s Extreme Control Plus (5567) was a recent winner!  Designed and developed up to a K cup, this sports bra is very chic in the new neutral Smart Rose. Similar to the attributes of the Extreme Control Sports Bra (5527), this award-winning Plus version has a number of additional technical features such as, the pattern is divided into five sections to create the necessary depth and to provide an exceptional stable fit.… Read More

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