Spotlight on Anita

Anita Active “Performance” Sports Bra Now Available in Smart Rose featured on Lingerie Briefs Since being launched in winter 2019, the Performance Sports Bra style # 5566 has become one of the top successful newcomers to join the Anita Active collection. For SS/2021, the “Performance” Sports Bra is available in a stylish new neutral tone Smart Rose for the first time.

This sports bra guarantees unbeatable comfort with its wide underbust band, breathable mesh back and ergonomically shaped, partially padded straps, which are available in two widths depending on the bra size.Anita Performance Sports Bra style # 5566 unbeatable comfort and support featured on Lingerie BriefsOutstanding fit and maximum support are further ensured through the innovative structure of the pre-formed cups, which feature perforated fabric on the outside and are lined with fine piqué on the inside of the cup; these two fabrics together enable optimal moisture transport and create a balanced body temperature, which allows for breathability while keeping the skin dry.… ...Read more


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The Anita Care Lynn Pocketed Mastectomy Bra now in Lotus featured on Lingerie BriefsAnita Care bras are known worldwide as fashionable, functional and super comfortable, the utmost importance for women who have undergone breast surgery. With more than two dozen styles in their Mastectomy and Post Surgery collections, there are many options and colors to suit everyone’s desire. Two of their bestselling pocketed, seamless styles, the sporty Lynn and the Lotta mastectomy bras are now being introduced in a beautiful lotus color, a lovely neutral.

The Lynn Pocketed Mastectomy Bra (5768X) is great for everyday wear and features a seamless, sporty look.… ...Read more


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Rosa Faia The Great Abby Collection - featured on Lingerie Briefs#TheGreatAbby

The new Rosa Faia Abby series is inspired by the Roaring Twenties with its floral designs made of high-quality French Chantilly lace.

The ‘Great Abby’ series features two types of looks – one sensual with all over lace and one flirty and fun with smooth, double-layered molded cups and lace accents, depending on the specific style. #TheGreatAbby

Rosa Faia Abby all lace underwire 5215 and Big Cup 5216 featured on Lingerie BriefsAbby all lace underwire 5215 and Big Cup 5216

The cut & sewn underwire bras, style 5215 three parted cup and style 5216 four parted cup, draw attention with its all over premium, French Chantilly lace look in the cup, on the narrow straps and the center panel and in the back.… ...Read more


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Anita's Air Control Delta Pad Sports Bra now in zebra stripes featured on Lingerie BriefsAvailable for the first time in a trend right print – Introducing the zebra inspired Stripes collection

Anita’s Air Control Delta Pad Sports Bra (5544) is now available for the first time in a trend right print, introducing the zebra inspired stripes.

A perfect combination of fashion and function collide with this stylish print, giving a fresh and stylish look to one of Anita’s most popular Sports Bras. Thanks to the clever combination of transparent and lined mesh fabrics this sports bra is ultra-light.… ...Read more


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Rosa Faia's New, Seamless Lace Selena Series featured on Lingerie BriefsThe feminine, new Rosa Faia Selena series combines a clean seamless look with its all-over floral lace pattern, developed exclusively for Anita. This delicate and discreet collection is ideal for everyday wear and is extremely comfortable.New Rosa Faia Selena Underwire Bra featured on Lingerie BriefsSelena Underwire Bra features molded cups lined with a soft microfiber fabric. The powder colorway has a tonal lining and the black colorway consists of a contrasting dark bronze lining. Charming, delicate piping on the neckline and straps as well as a feminine satin bow in the center panel complete the look of these bra styles.… ...Read more


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Anita has been making lingerie since 1886 and they’ve continually kept pace with creating the most fashionable, supportive and on-trend features since their inception. Their dedication to classic high-quality bras is combined with the use of very special fabrics, detailing and technology. You see this in their fabulous and popular sports bras, basics, fashion lingerie and swimwear, but also in the way they have embraced the post-mastectomy lingerie customer with their Anita Care collections. These types of styles take special precision to design and fit which is vitally important to the customers who wear them.… ...Read more


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Anita Introduces ISPO Award Winning Extreme Control Plus Sports Bra - featured on Lingerie BriefsSpecially developed for larger cup sizes, the Extreme Control Plus Sports Bra is the latest Anita Active addition with sizing up to a K cup.

Active women with large busts often experience discomfort when working out. This awarding winning, Extreme Control Plus sports bra, promises a higher level of comfort and control, even for large bust sizes. For necessary depth and stability, the the cups are divided into five sections providing exceptional stable fit. To provide additional support and optimum sweat management, Anita active uses a combination of functional high-tech materials and structural elements.… ...Read more


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