Three New Collections Take Centerstage at Natori Lingerie

Customers Asked. Natori Responded. Three New Collections take centerstage this Spring in the Natori Lingerie coterie: Bliss Bare, Cloud Comfort and Love Lace.

The Bliss Panty collection has long been a shining star in the Natori constellation. Customers love the Pima cotton comfort and feminine detail found in the French Cut, Girl Brief and Full Brief styles. Now, the brand expands this core assortment adding the Bliss Bare. Why? To answer the call of new customers who prefer a more minimalistic aesthetic and are seeking a cleaner lace-free option for everyday wear. Adding additional silhouettes to the established basics, Bliss Bare provides a Hipster, Thong, High Cut Leg and a High Waist Brief. Available in 6 colors and adhering to the same soft, comfortable fit for which the Bliss original essentials are known (XS-XXL), Bliss Bare is destined to become key item basics.

Cloud Comfort has entered the Natori repertoire. This everyday T-shirt bra is designed in a soft, ultra-light breathable interlock fabric that delivers reliable support, great stretch recovery, and smoothing where it matters.  Created with all the technical details for which Natori is known, this full coverage bra ranges in sizes from 30-40 B-H cups. Available in 3 colors it embodies Natori’s commitment to comfort with purpose.

Love Lace redefines what lace can do providing beauty and function in one design. Natori embraces their iconic plunge silhouette adding a floral lace pattern that covers the molded stretch cups creating a seamless allure. Extra wide sides and back enhances comfort and fit for 30-40, B-H cups. Available in 3 colors this bra blends femininity and practicality reinforcing the Natori definition of luxury lingerie.

See More Natori Collections in Their Spotlight on Lingerie Briefs