My Market Round-Up: Part Two – Evolution New York

By Ellen Lewis

In a nutshell, the trend directions I identified at Curve NY remain consistent with what I saw at Evolution NY. The difference is in the setting and the experience.

Evolution embraces an open-room concept. There are no walls or traditional booths; racks stand side by side within a sophisticated space of exposed brick and glass. This season, the show expanded across two floors to accommodate increased brand participation without losing its intimate, inviting character.

The product presentation mirrors that sensibility, edited, considered, and easy to explore without the urgency of a traditional trade show.

The result is a more relaxed way for buyers and brands to connect, with time and space to engage with the collections rather than simply move from booth to booth. It feels very much in keeping with the Evolution point of view. Check out the 50 images shown here.

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