Two Anita Active Bestsellers, One Bold Color ~ Blue Iris for Fall 2025

September 30, 2025

Own Your Workout: Choose Your Perfect Anita Power Bra!

Ready to conquer your next sweat session? The right support is everything, and Anita Active has the power players you need.

For the ultimate defense against movement, choose the Air Control DeltaPad, your secret weapon for Bounce Control. Need serious coverage? Go for the Extreme Control Plus for Full Cup Support. For Fall 2025, these bestsellers arrive in a bold, head-turning … Read More

Salute the Heroes: Spotlight Partner’s Standout Styles

September 25, 2025

By ELLEN LEWIS

Fit Fully Yours Elise Moulded T-Shirt Bra 30-46, C-J

The retail landscape has changed dramatically since I first entered merchandising, but the math behind sales analysis has stayed largely the same. Using the age-old credo that 80% of sales is often generated by 20% of stock, I challenged all of our Spotlight Partners to identify their current Hero Styles. For this showcase, I wanted ONE style that … Read More

Meet Montelle’s Temptation: Your New Lingerie Crush

September 24, 2025

From everyday to extra, Montelle’s new Temptation capsule isn’t just lingerie, it’s a total vibe! Classic black lace with a touch of sand lining for a trompe l’oeil effect gives these pieces a fresh, modern edge that’s equal parts chic and sexy. From everyday bras and panties to the semi-sheer bodysuit and lacy corset, this collection was made to feel effortless, playful, and totally tempting. This stunning new collection launches … Read More

Body of Resistance 2025: AnaOno x Cancer Culture Fashion Show

September 21, 2025

By DANA DONOFREE

The Cancer Culture x AnaOno runway at New York Fashion Week was not about spectacle, it was about protest. Every model walking was a patient, survivor, or thriver demanding equity, research, and change.

We’ve worn the ribbons. We’ve walked the walks. But awareness alone hasn’t stopped the dying. Every single day, 116 women die of metastatic breast cancer in the U.S. and still, only 2–5% of breast … Read More

Photography Secrets from Brooklyn Boudoir: Stephanie Bordas on Getting the Most Out of Your Shoot

September 18, 2025

By ASI EFROS
In this episode of Intimate Talks, I sit down with Stephanie Bordas, acclaimed photographer and founder of Brooklyn Boudoir, to uncover the secrets behind powerful visuals in the lingerie industry.

Getting the Most Out of Your Shoot - Intimate Talks - Asi Efros & Stephanie Bordas, Brooklyn Boudoir

Stephanie shares why lingerie is about more than just the product—it’s about emotion, confidence, intimacy, and desire. Through her work, she helps brands tell stories that resonate deeply with their audience.

Stephanie Bordas is … Read More

New from b.tempt’d ~ Future Foundation, Now With Lace!

September 16, 2025

Everyday essentials just got a little more exciting. Meet Future Foundation with Lace, the same ultra-soft comfort you know and love, now styled with delicate lace details. From pillow-soft cups to stretch microfiber that moves with you, this launch takes the collection you can’t get enough of and makes it feel brand new. Whether you’re lounging, layering, or living your best life, these pieces were made to be your … Read More

Diamond White Delight: Shadowline’s Bridal Silhouettes You’ll Adore!

September 11, 2025

Bridal lingerie shopping can be just as magical as choosing the perfect gown. While the idea of a trousseau may feel a bit old-fashioned, many brides still cherish the tradition of collecting special pieces as soon as they’re engaged. At bridal showers, it’s not uncommon for the maid of honor, close friends, and family to gift luxurious lingerie as a way of celebrating the bride’s new chapter. Shadowline’s Silhouette Collection… Read More