Briefs

Calida Sleepwear and Loungewear Spring 2025 Preview as featured on Lingerie BriefsCalida captures the Moods of Greece as it previews its Spring 2025 collections. Inspired by the sundrenched aesthetic of the Greek isles, they have created a tapestry of sleepwear styles emulating the beauty of the mediterranean landscape. Shades of blue recall the calming effect of the Aegean Sea. Conjuring the energy and serenity inherent in nature, yellow, pink and green highlight the palette. Timeless neutrals balance the picture. Never compromising … Read More


Wacoal Simply Done Bra featured on Lingerie BriefsWacoal believes simplicity should never come at the cost of support and style. The t-shirt bras in Wacoal’s new Simply Done collection check both of these boxes!

Simply Done T-Shirt Bra

Keep it simple without sacrificing support or style with this seamless and convertible t-shirt bra. This underwire bra offers more opacity than an unlined bra, ensuring you feel confident and comfortable all day long. The decorative gold hardware adds … Read More


By ELLEN LEWIS

Mey Lingerie Spring 25 Love Story collection preview as featured on Lingerie Briefs

Comfort and charisma reign as Mey Lingerie introduces tropical colors, spiritual motifs and natures allusions to their Spring 25 collections. The message: recharge and relax in a robust assortment of loungewear and lingerie perfectly merchandised to electrify the selling floor.

Mey Lingerie Spring 25 Love Story collection preview as featured on Lingerie Briefs

The signature design acumen of this contemporary and creative brand is showcased in this preview of the November Love Story delivery combined with the Flash Poetry bralette. … Read More


By ELLEN LEWIS

Evelyn & Bobbie Cloud Blue collection as featured on Lingerie Briefs

This month, by popular demand, Evelyn & Bobbie launches the color cloud blue in 6 of their bestselling styles: Defy, Beyond, Bobbie Scoop, Starlette Plunge and the High-Waisted bikini and Thong.  Besides the brand’s continuous effort to respond to customer’s requests, this serene shade is a lingerie bulls-eye. It is beautiful on multiple skin tones. Calming and classic, it is a design inspiration.

I can vouch for … Read More


Empreinte Leia Collection featured on Lingerie BriefsEmpreinte, well known for exquisite French lingerie welcomes several stunning, new lace collections for Autumn/Winter 2024.

The introduction of the invisible LEÏA range is a testament to the blending of French expertise and innovative design, delivering a seamless and luxurious lingerie experience. This collection emphasizes a focus on ultra-comfort, catering to the modern woman’s lifestyle and need for effortless elegance. Leia is part of the Empreinte Revolution Segment.Empreinte Leia Collection featured on Lingerie BriefsLEÏA Underwired Read More


Fit Fully Yours Lingerie Alexa bra featured on Lingerie BriefsThe new Alexa Lace Bra is a stunner in Vintage Rose! With its see-through, cut and sewn design and top-cup lace embroidery, it exemplifies sophistication and style. With a wide size range from C to M cup, this comfortable, supportive and sexy bra belongs in your top drawer!

Fit Fully Yours Lingerie, well known for exquisite fit and structure, particularly for larger busted women, has designed this Alexa collection for … Read More


Panache new Allure Balcony Bra featured on Lingerie BriefsPanache welcomes several, sensational new styles and shades to their best-selling Allure range. This expansion includes the introduction of the Allure Balcony and Deep Brief, along with a new Navy Full Cup fashion shade.Panache new Allure Balcony Bra featured on Lingerie BriefsWomen who enjoy luxury, comfort and support in an everyday bra but without full-coverage, will adore the new Panache Allure Balcony Bra! This is a more minimal, wired balcony style that perfectly frames your curves, … Read More


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