Briefs

Rock Cotton tie dye t-shirt dress on Lingerie BriefsI had another story intended for today, but who knew I would be called to emergency grandma duty just when I was about to sit down and write. I know it’s hard to believe, but keeping these posts “brief” is not as easy as it looks. It actually requires on point word carving and a modicum of product research to deliver a message succinctly. That means more time than I … Read More


Fleur't & UGG on Lingerie BriefsFleur’t & UGG

I just attended 3 solid days at the NY Curve show having recently returned from the Paris Salon International de la Lingerie. As a result I find that the comparison between these two expositions is inevitable. Paris attracts an international audience and is a bigger platform. But Curve speaks to a North American market. Therein lays the difference. As a merchant, I study trends, but I am … Read More


After losing my wedding ring 5 years ago, I decided that after 36 years of marriage, I didn’t need one to validate my marriage. But when my husband replaced it last fall, and I actually realized how much I appreciated the gesture, I decided that recognizing our original vows was a good thing. I think that the Eberjey venture back to their heritage daywear expertise, particularly in the bridal category … Read More


Rya Collection by Flora Backer on Lingerie Briefs

This week I had a WOW market day. My friend and colleague Flora Backer (aka founder of Flora Nikrooz) invited me to preview her new brand, the Rya Collection, before she launches next week at Curve NY.  The styles are all Flora at her creative best. She has ventured forth on her own because as she explained to me, she wanted total freedom to create out of the box … Read More


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