Briefs

Faith Moulded Strapless Bra from Cleo by Panache featured on Lingerie BriefsTis the strapless season! From flirty sundresses to formal wear, a great, supportive and comfortable strapless bra is a must-have in every wardrobe. Show off your gorgeous, sunkissed shoulders this summer with one of Panache Lingerie’s best-selling strapless bras in a variety of shapes and shades!

Faith Moulded Strapless Bra

In need a strapless style that works with a smaller band and larger bust? The Faith Moulded Strapless Bra from … Read More


By ELLEN LEWIS

Cucone lingerie from Japan as featured on Lingerie BriefsCucone

For the past few seasons, Lingerie Briefs has been curating an indie design gallery for Curve NY. Based on the past success of this initiative, this summer we are pleased to continue The Lingerie Briefs Salon with Curve at the Javits Center from July 30-August 1. Currently emerging online and in social media these brands speak to a range of styles including playful, casual, sexy (at … Read More


Shadowline Rochelle Satin camisole and half slip featured on Lingerie Briefs

Who doesn’t love the look and feel of satin and lace? Shadowline’s newest collection, Rochelle Satin delivers on all levels. Made with their signature 100% Polyester Satin Charmeuse, these three pieces – a camisole, half slip and full slip are all perfectly cut on the bias for a fabulous fit.

The Rochelle Satin Camisole can be worn alone or with the matching half slip (as shown above). Featuring beautiful, … Read More


By ELLEN LEWIS

Bloomers Her Highness Briefs as featured on Lingerie Briefs

This is a story about Bloomers Intimates and the Ah Ha moment that gave birth to this new panty brand. It all started when founders Dr. Shaula Yemini and her daughter Noa Arias were folding laundry in their home during Covid. Picking up a pair of tattered lace underwear, Shaula lamented that she wished she could find feminine panties that would actually fit and be comfortable for … Read More


By ELLEN LEWIS

INEJ brand Spring 2024 Wild Horses Woven Tencel lingerie collection as featured on Lingerie Briefs

It’s always been my belief that communication is the key to any positive partnership. It’s not only about the rapport between two people, but also the rapport between a individual and a product. As far as I am concerned, these tête à têtes  often resolve into years long relationships and sometimes great friendships. Thus, is the case with Sarah Carter, owner of SF Showroom in San … Read More


By ELLEN LEWISAnita Sports Bras and Activewear as featured on Lingerie Briefs

Sports Bras were already a distinctly American lingerie business driver prior to the Pandemic. But the shift in priorities precipitated by that phenomenon catapulted the category into another volume dimension. Lucky were the brands who previously staked a claim to this terrain. The plethora of companies actively pursuing sports and activewear apparel is extensive. Because Lingerie Briefs plays specifically to an Intimate Apparel audience, this post focuses … Read More


Natori Beyond Frame essential bra as featured on Lingerie Brief

If you look up the meaning of essential in the dictionary, you will read the following: something of utmost importance: basic and necessary. What a perfect definition for a bra. For most women, a bra is indispensable. It could be worn for a bounty of reasons, but when it comes to basics, Natori Lingerie has rounded up a stable of styles that meet a multitude of elemental lingerie needs. Nine … Read More


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