Briefs

By ELLEN LEWIS

Evelyn & Bobbie Evelyn bra with EB Core™ design, a leading edge co-molding technology as featured on Lingerie Briefs

Evelyn & Bobbie, my best bra friend particularly through the pandemic, has done it again. With the launch of Evelyn, the 3rd and newest iteration of their revolutionary bralette construction, they have hit another retail bullseye. Of course, I have tried it. I am a huge fan of the Defy and Beyond styles.

All of Evelyn & Bobbie’s bras are created with a FULLY Patented … Read More


By ELLEN LEWIS

Beloved Intimacy Serum, Vaginal Lubricant as featured on Lingerie Briefs

Grace and Frankie. This Netflix sitcom was my guilty little pleasure for 7 seasons. It has become a mission statement for many women over 50. I regaled at the antics of these two octogenarians whose lives, when turned upside down, found personal empowerment in their unexpected bond. One of my favorite storylines was their entrepreneurial efforts to launch a line of vibrators specifically designed for women of … Read More


By ELLEN LEWIS

Aubade Men's Boxers as featured on Lingerie Briefs

When I saw this Tarot card print on the Aubade X Camille Lacourt men’s boxers at Curve, it conjured up the confluence of events that led me to meet my husband, Gerard, 46 years ago. On a return trip from Philadelphia, one day earlier than planned, we sat together on the train. I noticed him and he noticed the Tarot books I was carrying. I was 25 … Read More


By ELLEN LEWIS

samantha chang as featured on Lingerie BriefsSamantha Chang

Evolution is a jewel in the crown, an elegant display of boutique brands. I had intended to combine the Evolution NY and Curve NY  show into one market report. The insights are not that different. I have over 600 images that reflect this point. However, even edited down, there are just too many for one post. Two shows in separate locations proved a bit  challenging … Read More


By ELLEN LEWIS

Le Petit Trou as featured on Lingerie BriefsLe Petit Trou

Curve NY was a major success. Taking place once again at Spring Studios in downtown NYC, the energy matched the message. Spring 23 is all about Joy and Color in our lives. Booths were packed, mainstream brands as well as newcomers. The Lingerie Briefs Salon showcased 18 entrepreneurial designers in a gallery venue attracting over 100 contacts for participants. Seminars seats were full. There … Read More


By ESTELLE PULESTON

Posie Lingerie as featured on Lingerie Briefs

Posie by Posie Upshall is a lingerie brand where sustainability, ethics and luxury collide to create stunningly beautiful designs you can feel good about buying.

Upshall began developing the brand via an incubator program after graduating from the renowned Contour Fashion course at De Montfort University, and it was officially launched in October 2019 – just a few short months before the pandemic hit and the world … Read More


By ELLEN LEWIS

Carissa organic pima cotton sleepshirt as featured on Lingerie Briefs

Last week, after my husband commented on the “worn out” t-shirts I was wearing to bed, I began grazing the internet for something that would meet my comfort standards. I landed on the Carissa sleepshirt from Skin Lingerie. I know I cover this brand often, but frankly; they deserve it. The relaxed attitude that defines Skin’s design ethos is right up my alley. Usually, when I … Read More


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