Gallery

By ALISON CONNOLLY

Camille Roucher Paris on Lingerie Briefs

In our Gallery on Lingerie Briefs we aim to feature intimate apparel designers who express themselves creatively through fine craftsmanship and a unique vision, and Camille Roucher Paris fits this description without exception. She recently created her namesake brand as a celebration of women, particularly those who celebrate their inner beauty and endeavor to reinvent themselves every day. Originally from Paris, Roucher obtained a graduate degree in … Read More


Morúa Corsetry & Couture

By ALISON CONNOLLY

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To be able to design and create lingerie is one thing, to have the skills and training to design corsets is quite another!  That is why when we discover a talent in the old world craft of corsetry:  it typically involves someone who has very specific training and tailoring expertise.  It is no surprise that Gerry Quinton, the force behind the brand Morúa, is precisely that … Read More


By ALISON CONNOLLY

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The world of luxury lingerie continues to reveal new talent, and it appears this year’s newer notable is E.L.F. Zhou London.  This fashion-forward intimate apparel label features daring silhouettes and cutout details to create a full ensemble worthy of any seductress!  The designer, Elf Yue Zhouhas, created this avant-garde bodywear brand in 2015 with the intention of merging lingerie with ready-to-wear. You can see where … Read More


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Recently, I had the opportunity to review a beautifully photographed lingerie campaign for the luxury British brand Pompadour. Shot by fine art boudoir photographer Jess Petrie in Sheffield, England, I was impressed with these romantic and feminine images that were truly sensual. Personally, I am not a fan of most boudoir photography as I find it often an expression of blatant sexuality. To me, this is not empowering and often … Read More


I Have This Thing With Hearts

By ALISON CONNOLLY

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Valentine’s Day is one of those holidays that people either love or hate, but personally, I find it delightful. From my days at Faire Frou Frou and onward to my new ventures in life, I have had a love affair with hearts.  The season leading up to February 14th is essentially “lingerie high season” for both consumers and designers.  Most lingerie designers use the holiday … Read More


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Some years ago, while reviewing holiday lingerie, I learned from my colleagues the importance of yellow lingerie for Latin communities on New Year’s Eve. And now, perusing the inventory available in stores here in Mexico, my lesson has been confirmed. It is a major tradition to wear brand new yellow underwear to usher in the New Year. It foretells the promise of prosperity. So I cruised through my Pinterest archives … Read More


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White, the color of clarity, purity, and calm, is an excellent canvas for creative thought. In art and fashion, white allows form to take center stage. The question is, which comes first? In the world of lingerie, often relegated to the preference of brides and basic underwear, white is emerging as a major design trend. Could it be the inspiration found on runways and galleries worldwide.

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