ADORN is a fresh new luxury bridal lingerie brand launching this Spring. I first became acquainted with founder, Adrine Bimanand several years ago when she introduced me to her bridal accessory company, Creative Touch. Her insight into the wedding business led to several blogs that she penned for us here on Lingerie Briefs. Subsequently, Adrine has created a beautiful capsule collection of key styles of wedding lingerie, bras, panties, … Read More
By ELLEN LEWIS
I know that Russia has been in the news in a not so good way lately, but that is politics. Of Russian descent, I choose to see the heritage differently. Even though my grandfather was forced to escape the Czar’s wrath at the turn of the 19th century, I prefer to see the culture as an icon of great artistry and romance. It is the extraordinary … Read More
By ELLEN LEWIS
Did you know that the most wedding engagements occur between Thanksgiving and Christmas? It is a goldmine for retailers whose port of call is lingerie. The fact that this is already gift giving season, the acceleration of bridal intimates makes this category a no brainer. I remember a Bloomingdale’s buyer telling me several years ago, that this opportunity was a definite focus for her. This is why … Read More
I had so much difficulty organizing this post; visual, technical and creative issues gave me blog brain. I began to think about all the choices a bride has to make between her engagement and honeymoon. There must be a parallel somewhere, because from what I have learned trolling through the wedding business, the decisions are often complex, confusing and somewhat overwhelming. A perfectly intelligent, generally calm woman develops Bridal Brain. … Read More
I am in complete awe at how many weddings my son and daughter in law attended this summer. I could hardly get their attention as they flew from NY to Chicago, San Francisco, LA and various locales around the city. I don’t think I ever had that many friends. But judging by the party that they threw for their own marriage last year, I am not surprised. It was a … Read More
By ALISON CONNOLLY
The best days for a blogger are when you discover a brand that makes you want to write about it RIGHT THIS INSTANT. You are instantly smitten, and need to share your discoveries with the rest of the world. I was fortunate to get struck with inspiration from two distinct brands, both of which recently released a bridal collection: Valentine NYC and Serène Intimates. Granted, their … Read More
“To Death Do Us Part” or so we hope when we speak our vows on our wedding day. For many women, this is the beginning of a much anticipated new phase of life and expectations run very high. Thus, the day becomes a pinnacle of celebration, the dress, the metaphor for all things beautiful that can happen in this most precious bond. Everything is elevated for the affair and lingerie … Read More