Living with breast cancer is hard and can sometimes feel lonely; however, support is literally a book away. Susan G. Komen Greater NYC and Wacoal have teamed up to give you the New York Times bestseller, “The Silver Lining: A Supportive and Insightful Guide to Breast Cancer” by Hollye Jacobs. This amazing and supportive book was created as additional support for women dealing with the disease, as well as, family and friends who provide support … Read More
It’s October and Wacoal believes strongly in the fight to end breast cancer. Our initiative, in conjunction with Susan G. Komen®, is to help women feel sexy and sophisticated while helping to empower the cure. With any purchase of an Embrace Lace bra during October, Wacoal will donate $2 to Susan G. Komen®. Our gift with an $80 purchase of any Embrace Lace style is a silver plated awareness bangle. For more information on breast … Read More
B.flawless is a chic addition to the b.tempt’d t-shirt bra category. An underwire sheer net fabric with soft foam cups and stretch pleated straps with back adjustment will make any close-fitting top stand out. For an even flawless look, pair this bra with the matching bikini.… Read More
Our Basic Beauty T-shirt Spacer Bra is a must-have for the Wacoal women. A breathable lightweight contour spacer cup creates one of our most comfortable full coverage styles. With modern styling it offers opacity without any weight while providing ultimate support, which makes this bra an everyday basic necessity.… Read More
Ciao Bella – If you haven’t tried our b.temp’d best seller you need to. Ciao Bella is the perfect bra for your square neck tops, plus it’s stylish and sexy.… Read More
Wacoal Amazing Assets – A breakthrough in t-shirt bras. Amazing Assets smooths your back and gives you a beautiful, sleek silhouette. Ultra comfortable, this versatile bra works perfectly under tees and other close-fitting tops… Read More
This fall, Wacoal introduces a new face to its marketing campaigns – The Wacoal Woman. The campaign features a new tag line: “The Art and Science of Intimates,” which speaks to a combination of beauty and technology. The campaign focuses on a message of affordable luxury and portrays Wacoal’s bras as beauty products that make women look and feel beautiful. The Wacoal Woman knows what works for her, and Wacoal is one of her essential … Read More