By ELLEN LEWIS

Passionata
In honor of July 4th, 2025 and the colors of our flag, we join 23 lingerie brands to celebrate the holiday. Have Fun!

Freya

Le Mystere
By ELLEN LEWIS

Passionata
In honor of July 4th, 2025 and the colors of our flag, we join 23 lingerie brands to celebrate the holiday. Have Fun!

Freya

Le Mystere
By ELLEN LEWIS

NK IMODE
We’re two weeks shy of Father’s Day. So, if you’re in gift giving mode, we’ve decided to inspire you from the land of lingerie brands who play where the boys are. Here in the USA, the men’s departments tend to focus on basics. But dig deeper and discover the variety of men’s sleep, lounge, underwear and swimwear designed for style as well as utilitarian use. … Read More
By ELLEN LEWIS

Shell Belle Couture
Last week, as I watched a wedding on the beach here in San Jose del Cabo, Mexico, I was reminded that the bridal season is nigh. Los Cabos is a wedding destination. These oceanside venues will increase over the next few months. The hotels will host bigger events. At the stable where I ride, horses are readied daily in preparation for carriages carrying brides … Read More
By ELLEN LEWIS
The synergy between the bridal and lingerie industries has always fascinated me. It’s not about the wedding. It’s all about the artistry, the cherished memories unique to these tableaux. Exquisite laces, delicate embroideries, luxurious fabrics, treasured details, pearls, crystals, floral motifs are all assembled in an enchanting conclave of beauty. Basking on this assortment, one can easily grasp how a woman’s sense of self would be enhanced … Read More
By ELLEN LEWIS

The Evolution Show, just by its location and easy going vibe, is always an intimate affair. Many of the trends replicate my research in Paris at the Salon International de la Lingerie. Green and Pink presided. I saw Asian influences, watery florals and the infusion of bird motifs in prints. Floral laces juxtaposed with graphic details as well as multi-thread embroideries. There is always a modicum … Read More
By Becky Yee & Ellen Lewis

A few months ago, Becky and I were brainstorming ideas for a bridal lingerie photo editorial. We were searching for an angle that defied the norm. Bingo! The Winter Bride! Why not focus on the empowerment of wizened women. Women that defy the mythology of aging. Women who, later in life, choose to marry and still want beautiful, sensual, and sophisticated lingerie for that … Read More
By ELLEN LEWIS

This editorial was originally inspired by my love of the Justin Timberlake song, SexyBack. Then I realized that perhaps the words might prove “uncomfortable” to some readers or worse yet, passé. Would anyone get it? So, I moved on to the obvious, sexy lingerie is back on the fashion radar and, after all, it’s also the beginning of the Holiday season, so why not? I emailed multiple … Read More