Several years ago I had the privilege of working for a while with the eponymous NYC lingerie shop, La Petite Coquette. This merchandising gem is a brand within itself, an enticing enclave of exquisite underpinnings and essential underwear that epitomizes the French intimates DNA. It does not matter that the store carries many other labels from around the globe; the “je ne sais quoi” mystique is clarified in every nook … Read More
