Posts in Tag

Valentines Lingerie

Creating Modern Romance

By Margaret Shrum

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I’ve always been a romantic, I love corny, sentimental, passionate, epic swooning and idealized fairy-tale endings. Several friends and clients complain that romance is currently dead and intimacy is rare. Online dating, porn and texting have geared us up for instant gratification. Our busy lifestyles have taught us concise communication and trained many of us to get-off quickly and even anonymously. But these non-romantic, genital centered sexual exchanges, generally lead to feeling … Read More


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Valentine’s Day is one month away. What fantasy besieges you?  Seduction appears in many forms, none as provocative as lingerie. This season the teddy is the star. No one does sexy bodywear quite like Maison Close.

“SHE OCCUPIES THE FRONT OF THE STAGE”

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“SHE TENDERLY TRIES TO ENTICE HIM, AND THEN BRUSHES HIM OFF TO INCREASE HER DESIRE”

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“QUEEN OF THE MODERN AMAZON”

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“SHE CHOKES HIM AND LEADS HIM BY THE NOSE”

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“HEARTS WILL

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Intimate Insider News

By Moira Nelson

We’re halfway through January… Can you believe it?  That means Valentine’s Day is just a month away!  I think of Valentine’s Day as the Super Bowl of the Intimate Apparel industry.  I can’t think of any other Holiday that almost requires a lingerie purchase, can you?

I’d love to hear your innovative merchandising strategies for increasing sales between now and February 14th.  Are you having a sale? Offering a Gift-with-Purchase? … Read More


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