Intimate Insider News
By Moira Nelson
Last week was a helluva week for me. I was supposed to fly to Milwaukee for an appointment on Tuesday- in and out in one day. However, due to flight delays and cancelled flights, I ended up stuck in Milwaukee through Thursday (why couldn’t I get stuck in a city like Paris or Rome???) After finally returning to the East Coast, I decided I needed a little R&R. I went down the shore to spend a few days with my parents who live in Barnegat, NJ (just inland from Long Beach Island.) Quality time with family never fails to cure the effects of the “woe is me” syndrome.
Of course, even while on vacation, I inevitably find myself drawn to the closest lingerie boutiques. This time, it was Indian Summer in Beach Haven on Long Beach Island, NJ. The owner, Marla Wink, is quite proud of her assortment…and she should be! Who would think a bustling beach town with very few year-round residents would need a bra shop? Before entering, I assumed she would only be carrying casual lingerie that caters to the tourists that browse the myriad shops along Bay Avenue looking to score an LBI logo sweatshirt or a pair of flip-flops. Nonetheless, I was dead wrong! Indian Summer has a wide assortment of bras from 28-48 band and from AA to K cup. She carries quality brands such as Wacoal, Chantelle, Eveden brands Fantasie, Freya and Elomi, Panache and Harlequin, and newcomer Curvy Kate. A full-busted gal like me was in bra heaven. In addition, she has cozy PJ sets and robes from the likes of PJ Salvage and luxurious lingerie from brands such as In Bloom and Jonquil. The best part? Bra-sized swimwear from Freya, Fantasie, Huit, Panache and Anita among others. It was definitely worth the trip!
This Tuesday, August 21st, CLO Intimo is hosting a Summer Sample Sale at the Archstone in Murray Hill from 5-10pm. Sip champagne and nibble on strawberries while browsing the last of the CLO Summer styles as well as the unique jewelry designs of Rebecka Froberg.
Leading lingerie trade show CURVENV runs from August 21st through the 23rd at The Venetian in Las Vegas. Guests can still register at www.curvexpo.com.
Freshpair, the world’s leading internet retailer for men’s underwear and women’s lingerie needs, is celebrating the 10th Anniversary of National Underwear Day this week. Freshpair will unveil its one-of-a-kind “It’s Time for a Change” pop-up store in New York City on Wednesday. Everyone is invited to 315 W. 57th Street in Manhattan, August 22nd and 23rd, from 11 a.m. to 7 p.m. The pop-up store will provide guests with an “experience” including free underwear from the event’s title sponsors—Calvin Klein, Wacoal, Leonisa, Emporio Armani, 2xist, C-IN2, Rated M, and others—as well as demonstrations of Freshpair’s signature At Home Bra Fitting and Men’s Underwear Club services, advice from style gurus, exclusive specials and giveaways, and a walk through model alley where New York’s top models will be showing off the latest underwear looks. The “It’s Time for a Change” campaign represents a lot for this company which recently went through a rebranding. Check out Freshpair’s new look and unique services which were developed to provide a personalized customer experience at: www.freshpair.com
Fashion’s Night Out is scheduled for September 6th. I will be spending the evening with Bethenny Frankel at Macy’s Herald Square. Want in on the fun? You can win a chance to walk the Skinnygirl Smoothers n’ Shapers Fashion Show at FNO. Bethenny says, “When I created Skinnygirl Smoothers n’ Shapers, I wanted a sensible solution without compromising fashion. I made sure that Skinnygirl Shapewear was made for real women. It’s the shapewear that you want people to see. That’s why, for Fashion’s Night Out, we’re celebrating with a fashion show that showcases women of all different shapes and sizes feeling confident and sexy in their Skinnygirl Shapewear.” Three lucky ladies will be chosen to walk in the Skinnygirl Solutions “Real Woman” Fashion Show, taking place at Macy’s Herald Square on Thursday, September 6th. Winners will get to keep the shapewear that they walk in and will receive a styling session with a Macy’s fashion expert prior to the show. Plus, Bethenny will be emceeing the event so the winners will get to meet the “queen of too much information!!” Entries are due no later than Wednesday, August 22nd. For details: http://www.bethenny.com/post/bethenny-frankel-skinnygirl-shapewear-contest-celebrate-fashions-night-out-with-me
“parfait” n. or adj. meaning, “perfect” in French
Leading lingerie brands Affinitas & Parfait have recently launched “The Parfait Stylist,” a nationwide search for a budding stylist to style their upcoming campaign in L.A. this Fall. Contestants must prove their styling skills using Polyvore and then via a “Style-off” video for a chance to win a $1500 cash prize, $1000 worth of Affinitas & Parfait lingerie courtesy of Ladymate.com and round-trip airfare & hotel stay in Los Angeles, CA this November to style the brand’s next campaign! To enter, contestants must submit initial entries by August 31st at this link:
http://www.facebook.com/AffinitasIntimates/app_475782395767493.
Final winner will be selected by Affinitas & Parfait along with Guest Judges, Treacle Tart, The Lingerie Addict www.thelingerieaddict.com & Miriam Hernandez, The Lingerie Stylist www.thelingeriestylist.com. This is a very exciting & unique opportunity for aspiring fashion stylists.
The International Lingerie Show (ILS) runs September 10th through the 12th at the RIO in Las Vegas. The ILS trade show leans towards the sexy/adult side of our industry. For more information, go to: www.lvlingerieshow.com.
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