The Beauty Is In The Details
As I was explaining a few days ago, with intimates “it’s all about the details”. Yes, technical prowess is critical for fit and function, but with Intimate Apparel, it’s the special touches that transform a style into a seductive and elegant art form. Unlike outerwear, which gets visual support from accessories, shoes, jewelry, even cosmetics, undergarments are constrained by the very fact that they sit so close to the skin and must perform solo. For Lingerie designers, there are limitations on color, hand feel and embellishment that present a unique challenge to the creative process. A brands signature is often defined by how a designer handles these elements.