PrimaDonna in the Spotlight

PrimaDonna has been making lingerie that gives the very best support to big breasts for 150 years now. A perfect fit is the cornerstone of every series, but throughout that time the fashion aspect has become increasingly important. Lingerie no longer only comes in white, black or skin colour. Now fashionable colours and trendy styles are customary. So our PrimaDonna designers not only know how to design a bra that fits big breasts perfectly, they also follow the latest catwalk trends closely.

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PrimaDonna’s Madison Collection is beautiful mainstay that features a textured geometric pattern incorporating embroidered sheer lace. Bra up to an I cup.

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Madison is a firmly established series with lots of loyal fans. Its unique fit gives perfect support to full breasts, and the combination of checks and elastic lace gives the series a fresh, young look. White, Natural (off-white), Caffè Latte (nude), Black and Scarlet (fiery red) and this season Lily Rose (a trendy bright summer colour) too: Madison can work for you six days a week!

How PrimaDonna Designers Work

Interested to know where our designers get their inspiration from and how they set about their work? See for yourself below!

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