By ELLEN LEWIS
WHY SUPPORTING THE UNDERFASHION CLUB MATTERS
Recently, I interviewed three women, ages 24-27, for a webinar I am planning for The Underfashion Club where I serve on the Board of Directors. This 67-year old non-profit organization is a cornerstone of the Intimate Apparel and Underwear Industry. Our webinar will explore how Gen Z shops, their relationship with social media and how they perceive their future careers. Why … Read More
By ESTELLE PULESTON
Launched last year by Ipek Ustay and Beyza Kirilmaz, Valnue is a Turkish brand centered around creating sophisticated, meticulously constructed pieces that seamlessly transition between being intimate apparel and elegant outerwear.
For 2025, the duo has created Marbelous Muses, a collection inspired by the Greek mythological tale of the Judgement of Paris in which Zeus selects a Trojan prince to settle a disagreement about which of three … Read More
By MARIACRISTINA RIGHI
John Galliano at the Louvre Haute Couture Exhibit
Louvre Couture, Paul Poiret at the Musée des Arts Décoratifs, and Charles Frederick Worth at the Petit Palais. Haute couture and its founding fathers are currently taking center stage in Parisian museums. All their values and distinctive traits are reflected in the beachwear collections for summer 2026, which were presented at Splash this past June. This premium … Read More
Designed with passion, precision and poetic expression, fifteen Aubade lingerie and eight swimwear collections preview at Curve NY August 3-5. Exotic, empowering and uniquely French, the Aubade brand is a cauldron of chic seduction. Capturing the symbiosis between a woman and her desires, these are contemporary, charismatic, romantic and sexy statements defining the 2026 Spring season. They conjure the daring allusions embodied in black and white film.
Inspired by the … Read More
By ESTELLE PULESTON
Simone
One of the first premium intimate apparel brands I can remember purchasing, Fleur of England was established in 2001 and has since gone on to become an icon of the luxury British lingerie world, having carved out a niche that’s grounded in refined, timeless sophistication and beautiful craftsmanship.
Simone
Its founder is Fleur Christacos, who saw a need for truly empowering, beautifully-fitting lingerie while working in … Read More
By ELLEN LEWIS
The Evolution Concept Trade Show, a unique exposé of lingerie merchandise, opens in NYC on August 2-August 4. Founded by Samantha Chang, Evolution welcomes 31 labels, 5 of which we feature here: Rosa Ribelle, Uwilla Warrior, Fogal, Yellamaris and Karma on the Rocks. Launched in 2020 during the pandemic, Evolution has evolved from a digital alternative to a live showcase of independent entrepreneurs. An intimate trade … Read More
Parfait Lingerie highlights five key styles for Spring 2026: Simplicity, Mia Lace and Elisa, as they continue their upward sale’s trajectory as Holly and Emily make their brand debut. Each style manifests the Parfait comfort quest for fuller breasted women. Parfait’s technical expertise combines with a bow to fashion to not only results in comfortable, supportive bras but also ensures a range of solution pieces in a woman’s wardrobe.
Emily… Read More
