Inspired by nature, this month Evelyn & Bobbie’s debuts their latest color, Petal Drift. Capturing the ethereal beauty of flower petals floating on a gentle breeze this creamy new shade is available in three best-selling styles: Beyond, Defy and Evelyn. With its delicate pink undertones, this soft hue embodies the perfect balance of feminine elegance and modern sophistication. It’s a fresh alternative to traditional neutrals while maintaining that effortless versatility … Read More
By ELLEN LEWIS
Madiva
Italy, the cornerstone of the Renaissance, where art and culture merge into a lifestyle woven together by excellence in craftsmanship. Michelangelo’s sculpture, Brunelleschi’s architecture, and Botticelli’s paintings cohabit with luxury fashion brands like Armani, Prada, and Missoni, all renowned for their timeless elegance. In Italy, the quiet expression of beauty is at the heart of all design. There is so much creativity embedded in the Italian … Read More
By ESTELLE PULESTON
Launched on April 29th this year, US-based Siren + Sage is a swim brand unlike any other I’ve come across. It’s focused on two-piece sets, but they’re not bikinis. Rather, the idea is that you pick a bikini top and pair it with one of their OverKinis, unique one pieces specifically designed for layering over the bikini top. It’s all the coverage and smoothing of a … Read More
By DANA DONOFREE
The AnaOno F(-)(.)B is FDA approved and crafted from soft, medical-grade silicone and comes with a fitted cover and storage box featured on Lingerie Briefs
When AnaOno launched over a decade ago, the mission was clear: to design bras that fit the bodies of breast cancer patients, survivors, and thrivers. But it wasn’t just about bras. It was about offering solutions, real and accessible solutions, for the … Read More
By ELLEN LEWIS
Shirley and I would like to thank all of our readers for their generous support over the last 16 years. We launched Lingerie Briefs in June of 2009. Our mission was to focus on the Intimate Apparel market and celebrate the creativity and merchandising acumen unique to specialty stores. Based on my 40 + years as a lingerie industry merchant, I knew we could bring a rare … Read More
By Estelle Puleston
Based in Manchester, UK, the Raine & Bea lingerie brand was created by Jenna Barnes, whose career background includes a long stint working in West End theatre productions as well as once sewing backstage for Celine Dion.
Originally launched in 2013, and with its own boutique store that opened in 2018, Raine & Bea temporarily closed down following the pandemic and a break for maternity leave. But … Read More
Evelyn & Bobbie expands its reach with the debut of the Noir Lace Collection. Capitalizing on the tried and true Beyond Bra silhouette, they have designed a new interpretation of this bestselling style. Engineered with the patented EB Core® technology they have incorporated a high-tech reconstructed lace that reduces friction and chafing while maintaining shape, flexibility and support over time.
Using the Beyond Bra frame, the Noir Lace bra, with … Read More