By ELLEN LEWIS
Last week I had an excellent chat with Lindsay Smith, the new North American Sales Manager for Mey Lingerie. Fresh from a two-week intensive on boarding process at the brand’s German headquarters, she is looking forward to working closely with stores. Her multi-faceted sales and marketing background has primed her well for serving the Mey vision: ‘The Total Look’. Lindsay’s career includes Ready-to-Wear and Lingerie companies, … Read More
Speaking of amplifying a key item essential, Leonisa’s best-selling Stay-in-Place Slip Short has gone viral on TikTok. Sinch its recent launch in their social media shop this brand bestseller has sold over 9000 units and is still trending strongly. A long standing Leonisa basic, this hi-waisted midthigh shaping short has been recognized by the press multiple times (Forbes, Elle, LA Times & more). Reaching 5-star status, customers respond to the … Read More
By ESTELLE PULESTON
If you’re a fan of creative, late 2000s to early 2010s indie brand lingerie, Igor Pacemski is probably a designer you’ve seen the work of, even if you don’t know his name. He founded the edgy and avant-garde brand Yes Master in 2004. Today, he runs Noblesse Oblige, a size-inclusive lingerie label designed for the woman who enjoys wearing understated yet luxurious things on a daily … Read More
Customers Asked. Natori Responded. Three New Collections take centerstage this Spring in the Natori Lingerie coterie: Bliss Bare, Cloud Comfort and Love Lace.
The Bliss Panty collection has long been a shining star in the Natori constellation. Customers love the Pima cotton comfort and feminine detail found in the French Cut, Girl Brief and Full Brief styles. Now, the brand expands this core assortment adding the Bliss Bare. Why? … Read More
Fantasie Lingerie launches a rising star this Spring, the Demure Bra. Effortlessly feminine, this full cup style is the essence of the brand’s credo ‘Where Beauty Meets Support’. Developed to accommodate sizes 30-40, D-H cups, it is a technically astute answer to a larger busted woman’s demand for optimum lift and unparalleled comfort.
Inspired by the brand’s bestselling side support frame, this underwire molded non padded bra is engineered with … Read More
It’s that time of the year again: weddings, proms, garden parties, evening affairs, any celebratory event. The classic conundrum: Do I own the right lingerie for the outfit I want to wear? Dominique’s robust collection of social occasion undergarments answers the call. Renowned for their extensive solution pieces, Dominique Intimates has mastered the market in hourglass shaping styles, low, low and even lower backs, plunge necklines, firm control, and exceptional … Read More
By ELLEN LEWIS
Shell Belle Couture
Last week, as I watched a wedding on the beach here in San Jose del Cabo, Mexico, I was reminded that the bridal season is nigh. Los Cabos is a wedding destination. These oceanside venues will increase over the next few months. The hotels will host bigger events. At the stable where I ride, horses are readied daily in preparation for carriages carrying brides … Read More