All posts by

Ellen Lewis

Untitled-1abStanding here at the ocean’s edge in Cabo, looking out at a vast and endless sea, I turn around and see arid hills parched by the never ending sun. They seem void of color.  This desert seascape seems at first glance to be so empty.  But if you look closely, there is so much more beneath the surface.  It is this balance of sand and water that is so fragile … Read More


By Jennifer Cermak

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As I am booking my trade appointments for Miami and New York, I tend to get very excited about the fashion of swimwear. Being in the mid-west, my shop has to focus on function for our active 10,000 lakes lifestyle. But when at Market, I can ohh and ahh at the luxury art, details and fashion making a splash. This week, I became most excited about La Read More


Bras & Panties Of Cabo

2014-05-11-18.23-vEven though I have been in Cabo for 12 days, it takes some time to debrief.  Living in this Mexican haven is very different than traveling on the tourist track.  I spent last week running around organizing my life and chasing a 14 month old.  This week I got smart, hired a nanny and decided the beach needed my attention. Sitting in my garden is a daily requirement. This lifestyle … Read More


By Ali Cudby

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Has anyone else noticed that there has been a lot of focus on tween and teen bras lately?  It all started with the media flurry over a new company called Yellowberry.

Yellowberry is a company that’s gotten a lot of press. It’s a crowd source-financed bra company founded by teenager Megan Grassell. It all started when Grassell took her 13-year old sister bra shopping for the first … Read More


The Betsey Bride

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Every time I see a Betsey Johnson dress, I remember the multiple times I shopped with my daughters in high school at Betsey’s Woodbury Commons store.  There we purchased prom dresses as well as several other fashion paraphernalia   I lived vicariously through these shopping trips as I would never been able to wear such independent style when I was their age.  But I believed they should express themselves as long … Read More


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What makes the wedding business so much fun is the sheer versatility and creativity behind the industry.  Powered by a bride’s fantasies, a wedding theme can be whatever she dreams.  The Betsey Johnson bride is an explosion of joyful styl, from easy-going to sassy, sexy and demure.  But no matter what, these intimates capture the rapture of the Betsey Johnson spirit

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 … Read More


Submitted by Janice Welch, owner of Just For You Fine Lingerie in Waterloo, Ontario

I have always had a passion for lingerie from a very early age; my first set I ever bought at 18 was electric blue (it was the 80s lol) with matching garter. I dreamed of owning my own lingerie store but never in a million years thought it would be a reality.  I’m an English girl … Read More


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