One of the highlights of my trip to the Salon De Lingerie was my visit to the Empreinte lingerie stand, a virtual gallery of intimates transformed into art. It seemed as if I had finally gotten the museum job I had always craved in college and at the Musée D’Orsay in Paris, no less. In order to fortify the company’s commitment to their brand mission, that every style is a … Read More
My first encounter with Erica M was in Paris last year when she launched her brand of subtly erotic, luxury hosiery. Of course, based on my own legwear legacy, I was instantly intrigued but needed to wait out the fan fare for the viability the business. Coming about in 2014 with her 3rd collection of opulent leg art, Erica has added bodywear styles that challenge the bodysuit market with … Read More
By Ellen Lewis
Once, when I was quite young, I attended a winter wedding of friends whose financial situation allowed for an extravaganza that was way over the top. Actually, my parents attended too and though I was floored by the obvious expense and what appeared to be waste, my dad explained to me that these events created many jobs and I should just have fun. Nonetheless, I thought to … Read More
Submitted by Iris Clarke, owner of Iris Lingerie in Brooklyn, NY
I started working in a corset lingerie store when I was a teenager. While I was working there, I encountered a lot of challenges such as fitting bras and girdles. I then moved on to Bloomingdales in the 1980’s and worked along with buyers. During my nine years at Bloomingdales a company called Wacoal entered the scene, as well … Read More
The moment I saw this image of the b.tempt’d Sheer Desire bra and panty set, I had a flashback to my college days in Philadelphia. The bare wood floors and exposed brick walls against which the young model is sitting remind me of my first apartment shared with my boyfriend and some friends during our junior year at Penn. A renovated brownstone deep in the urban decay of what … Read More
By Ali Cudby
The trade shows are around the corner, so let’s take your plan and put it to work for your business.
Before the Show
First, following your Open to Buy, you should have your plan laid out for the next 6 months. This will give you a sense of how your money will be broken down, month by month, across the major classifications.
Classifications include such areas as:… Read More
By Marina Rybak
Beauty Unveiled Through The Vision of Roberto Dutesco
With festive red signs prominently displayed everywhere even a casual stroll through Bloomingdales is a reminder that we are entering the year of The Horse. Precisely speaking, 2014 is a year of The Wooden Horse according to Chinese Astrology, and based on the lunar calendar.
As we gallop towards frontiers of our unfamiliar destiny, new creative energy is unfolding. … Read More