Lingerie Briefs ~ by Ellen Lewis Lingerie Briefs ~ by Ellen Lewis
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Ellen Lewis

The Aubade Legacy: Feminine Empowerment Everyday

September 28, 2023

Aubade Danse des Sens Collection as featured on Lingerie Briefs

The Aubade brand is always evolving and still sustains its credo of feminine empowerment. Acutely aware of the shifting codes of seduction, Aubade combines sexiness, comfort, and exuberance to deliver innovative silhouettes with staying power. Three permanent collections, Danse des Sens, Softessence and Rosessence continue their upper trajectory in a woman’s everyday wardrobe. These styles maintain their bestselling performance in basic colors but also are highlighted with intense fashion shades … Read More


Lise Charmel Debuts Eblouissant Eros: An intimate Showcase of Dazzling Desire

September 27, 2023

Lise Charmel Eblouissant Eros Collection luxury designer as featured on Lingerie Briefs

This month, Lise Charmel debuts Eblouissant Eros a collection of 20 dazzling styles that showcase the brand’s unique design legacy. A spectacular and exclusive red embroidery on nude tulle creates a voluptuous tableau of feminine curves. Each silhouette is framed with silk trims and highlighted with removable jewelry. These provocative and powerful pieces tell a tale of desire, love, and sexuality. They are a gift of confidence for the woman … Read More


Burst of Color: A Lingerie Photography Editorial

September 24, 2023

Photographed by Becky Yee

Gossard as featured on Lingerie Briefs and photographed by Becky Yee

My entire career, color has guided my merchandising instincts. From full bloom to the lack of it, color always defines product. This year, it defines change, joy and breaking free. Becky shot this photo editorial, Burst of Color, as a reaction to the explosion of bright colors that permeate the current and future Lingerie markets. Thanks to Hanky Panky, Aubade, Gossard and Amour Cache for … Read More


Simone Pérèle Returns to the Partner Spotlight

September 21, 2023

By ELLEN LEWIS

Simone Perele Singuliere collection as featured on Lingerie Briefs

I could not be more pleased to welcome Simone Pérèle back into our Partner Spotlight today with a preview of a few of their Fall 23 highlights. Ever since their pioneer introduction of the Andora t-shirt bra, I have been a personal fan.  The addition of elegant guipure embroidery to this everyday essential was, at the time, an innovation in the USA foundations market. It represented the … Read More


Videris: Lingerie Designed with Intention

September 17, 2023

By ESTELLE PULESTON

Videris sustainable lingerie as featured on Lingerie Briefs

Founded by Chloe Julian, who previously designed for a number of very fashion-focused brands such as Agent Provocateur and Savage X Fenty (where she was VP of Design), Videris is something else: a lingerie line created primarily with ethics, sustainability and wellness in mind.

In contrast to the fast-paced world of Savage X, where Julian notes there wasn’t always time to perfect each design, she spent two … Read More


Leonisa Heralds Hispanic Heritage Month

September 14, 2023

Leonisa honors Hispanic Heritage Month showcasing their shapewear and Lingerie Collection on Lingerie Briefs

Every year in the USA, we celebrate Hispanic Heritage Month from September 15th through October 15th. The Spanish culture is rich with history and today, in honor of the contributions of American citizens whose ancestors emigrated from Spain, Mexico, Central America, South America, and the Caribbean, the Leonisa brand and Lingerie Briefs are proud to focus their Spotlight on their extraordinary accomplishments.

Leonisa is a family owned … Read More


Evelyn & Bobbie expands its Leopard family by popular demand.

September 11, 2023

Evelyn & Bobbie Leopard Print Bobbie Bra and Panty s featured on Lingerie Briefs

Diana Vreeland once said, “I never met a leopard print I didn’t like.”  Respected for her style insights, she was considered a fashion doyenne and on target with trends. Clearly, Evelyn & Bobbie is of the same mindset as they expand their leopard print range from four styles to seven. Presently a fan favorite; the popularity of the pattern in the Defy, Beyond and Evelyn bras as well as the … Read More


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