Today in his column on Johnny Lingerie, John explores the fit virtues of cut and sew bras.
For a variety of reasons, it seems many women’s self-images are dependent upon and expressed through their bra issues. Now I am not a psychologist but I do have my PhDoubleD in bras and bra fitting. But we’ll save that analysis for another post. . . . READ MORE… Read More
By John Festa
On May 31st of this year, the New York Times wrote a piece on a new bra sizing system developed by Jockey. I applaud Jockey in their effort and innovation in the area of bra fit. But what struck me most was the 427 comments left by readers in a matter of hours. Bra fitting remains an enigma and a source of anxiety for many women.
For … Read More
This past Sunday we took my 7 month old grandson to the Maritime Aquarium in Norwalk, Connecticut, an excellent regional venue for marine education. I was sure that big colorful fish swimming around in large tanks of moving water would be excellent nurture for his developing baby brain, feeding his future imagination and intellect. He seemed captivated for about 30 minutes before he fell asleep for the duration. We decided … Read More
Today, I introduce our new Bridal Briefs blogger, Adrine Bimanand, entrepreneur and design spirit behind her very own online wedding business.
Adrine and I met in August while she was working the Absolutely Lingerie Booth at Curve NY. In the process of culling through the Mimi Holliday and Valery lines in search of great bridal lingerie styles, Adrine happened to mention her online luxury bridal accessory business, Creative Touch and … Read More
Adrine Bimanand and I met in August while she was working the Absolutely Lingerie Booth at Curve NY. In the process of culling through the Mimi Holliday and Valery lines in search of great bridal lingerie styles, Adrine happened to mention her online luxury bridal accessory business, Creative Touch and its corresponding wedding magazine, Plush. After some time discussing the bridal industry phenomenon and its impact on the Intimates industry … Read More
Many years ago, in a lifestyle far far away, before I had a custom made body by baby(s), I spent time sculling through the intimates market looking for product ideas and partners that would work with the challenge that we, at Macy’s, had been given to develop great brands. The lingerie market back then, dare I give the date, 1985, was a sea of blue and pink, and I, fresh … Read More
By Lindsey Borchard
Just like there are no two pregnancies alike or two babies alike, your breast-feeding story is your very own. You have your own triumphs and your own struggles. Breast feeding is an intimate journey that we women go through full of ups and downs, and whether or not we decide to share our stories, we all have experienced the same feelings one time or another. So as … Read More