As an ex-robe merchant, this category holds a particularly sanguine space in my holiday merchandising soul. Did you know that 75% of robe business at retail is generated in the 4th quarter? It’s the perfect gift, not too personal, but personal enough. A couple of Curve shows ago, I happened across Karen Luu and her exquisite home couture collection. When it comes to pure unadulterated luxury, there are not … Read More
By Lindsey Borchard
As soon as I told everyone we were expecting, my identity as Lindsey Borchard went out the window and Lindsey “The pregnant” woman became who I was. Then I had James and I became Lindsey the “mom”. He’s six months now and I am just now starting to get my identity back one baby step at a time (No pun intended).
It’s so easy to lose yourself … Read More
By Jennifer Cermak
We have been hearing reports that tell consumers not to wear bikinis after age 47. What a load of rubbish. I’ll wear one when I am 80! (& I will still be convincing you to wear one!) After all, wearing a bikini is part confidence, part comfort, and part the right suit.
Every day we have a customer say: “I will not wear a bikini unless it … Read More
I have returned to the East Coast having been catapulted back to reality from paradise. Clearly the holidays are upon us. Trees are up, retailers are stocked with X-mas paraphernalia and the race has begun. Even though all the big stores in Cabo had a similar transformation from Halloween to Christmas, literally in the beginning of November, it’s not easy for a veteran north-easterner to feel the vibe while shopping … Read More
Today, In her column, Retail Briefs, Ali completes her six part series on Branding in a specialty store business. Beginning the sequence with the significance of defining your mission, she wraps up with the importance of delivering on that vision. READ MORE… Read More
By Ali Cudby
When it comes to a lingerie boutique – whether a bricks and mortar or online experience – how you present your environment is critically important to your brand.
For many retailers, décor goes a long way to present the brand. A boudoir environment evokes a mood very different from a store with sleek lines and bright colors. Just looking at two stores we examined earlier in this … Read More
Spending weeks at a time in Cabo, one learns another way of life, far from the tours and hustle. There is everyday living to consider and somehow, merchant that I am, I always find a way to tap into the local trends. Ideas live everywhere if we mine them. I always check out Pepita’s Magic of The Moon boutique when I am here; there is always a fashion statement and … Read More