All posts by

Ellen Lewis

By Margaret Shrum

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For my 8th month anniversary with my boyfriend; yes, we celebrate romantically every month, we indulged in a two hour session at the Aire Ancient Baths in Tribeca. We’ve been to several upscale and mid-range spas in NYC and agreed that our “intimate pleasure” experience was worth sharing and recommending.

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Inspired by the ancient Roman, Greek and Ottoman baths, one feels like they have entered a magical … Read More


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Even though Fleur of England has been on my radar for several years now, I have tread carefully as I always do when analyzing its potential here in North America.  It’s very difficult to cultivate a brand business that is based overseas: in this case England.  The logistics alone can be mind boggling, so despite the exquisite collections that continually flow from this company; I needed some affirmation that they … Read More


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A wedding day is one moment in a woman’s life where she can express herself; no questions asked.  And although white is the tradition in western cultures, it does not mean that a brides statement must always conform.  I was very intrigued to learn that the red dye used by Van De Velde in their intimate brands was a proprietary formula that insured that even under a white garment, no … Read More


Brigitte-BardotWhen Natori launched the original Josie  ¾ unlined, underwired  bra in 2011, I was an immediate fan.  Certainly, it was not personal; my body was never going to fit into this fashion revelation, but I knew instantly that I had just met a star.  Long lined bras were sneaking into the main steam via the retro markets and demand for contemporary interpretations of this emerging trend was on the horizon.  … Read More


By Lindsey Borchard

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Bra shopping in general can be a hard and painful experience. However bra shopping right after you had a baby is on a whole new level.

Before I started working in the lingerie industry, I, like many, many women had no idea how to fit a bra, so in turn bra shopping was awful. I was stuffing my breasts in sizes way too small for me because … Read More


Halloween Leg Costumes

By Cristina Casciano-King

With Halloween approaching finding the perfect hosiery accent to your Halloween Costume leaves you with a ton of Leg Avenue Options, and for most that is the only brand people will consider to dress up as a sexy school girl, a sultry clown, or a foxy fairy tale character or even a sexy witch…

But, why should Halloween be the only time you take bold choices with … Read More


548364_431570713524897_222869329_nIn her column, Intimate Insider, Tomima Edmark tells us about the opportunities emerging in the Men’s Underwear business. No more “tighty whities”.
Ladies, do you buy underwear for the man in your life? According to market research, you probably do. Roughly two-thirds of men’s underwear is selected and purchased by women. . . . .READ MORE

 … Read More


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