Briefs

BRIEF ALERT! Maison Close

This Week’s Intimate Discovery:  A Provocative French Brand Ices the Cake

Palais Voltaire from Maison Close as seen on Lingerie BriefsFrom the time I was a little girl, I was always just a little bit too interested in the icing on the cake.  Maybe that is why I have always had an eye for items that provide the show stopping moment in any production.  There is a time and place for everything, but Valentine’s Day is one … Read More


Dare To Be ~ Marlies Dekkers

I wrote my senior thesis in college on Vincent Van Gogh.  The major theme was the impact of vivid color and the intensity of his brushstroke.  Was he mad as the pundits claimed?  Or did he, in fact possess a confident audacity to defy the artistic traditions of his time and risk acceptance in order to make his own personal statement.  My obsession with Van Gogh began in 1970 at … Read More


BRIEF ALERT! Nicole Miller

This Week’s Intimate Discovery:  A Renown RTW Designer Enters The Loungewear Market 

Since I am still lulling around in my post trip comfort zone I thought this could be a great time to reveal my latest intimates discovery, Nicole Miller.  When I first heard that this brand, which I have often identified with black, bold, form fitting designs, had now entered the Lingerie market, I was curious. After … Read More


Basic Beauty ~ Wacoal

This has been an enervating week: round trip travel to Paris for 4 full days of product analysis combined with a bit too much indulgence in French cuisine and wine.   Add to the recipe the on-going learning curve from having just launched our new website and the attention it demands, and I must admit my inspirational meter has peaked.  Sometimes one just needs comfort food.  Retreating to the familiar has … Read More


Paris Wrap


I am back in New York and this was a very positive exposition.  Major Intimate Apparel trends that will impact the design and merchandising decisions made in Lingerie businesses throughout 2012 were reinforced.  Helped by the extensive research presented in the forums and conferences directed by both Concepts Paris at and Nelly Rodi, the color, fabric and silhouette direction was clear.  Here are some of their major statements:

  • Color
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January 23, 2012

Sabbia Rosa lingerie boutique in Paris
I have been traveling to Paris for many years to cover the Intimate Apparel market.  It’s somewhat serendipitous, having studied French in depth when I was young with romantic expectations of another career, perhaps working for the UN.  Proving that expertise in a culture and a language can serve any end goal; I am applying all those skills in another mission, sustaining the soul of lingerie. And … Read More


LIVE! From Paris ~ Day Two

January 22, 2012

Wacoal and Ritratti shapewear Paris showIt was a very busy day at the show, crowded, a great deal of energy in the pavilion and definitely a positive vibe. I spent the morning reviewing Shapewear and the plethora of product that has now made this category a major player in Intimate Apparel.  Velda Lauder and les jupes de tess Paris ShowThe Best of Intima presented a global overview of the Shaping phenomenon in a seminar tracking the classification’s evolution from basic  … Read More


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