This holiday season, Wacoal introduces Regina Red, a meaningful new shade created to honor Regina, their beloved late Fit Expert of more than 20 years. Inspired by her favorite shade, Regina Red is vibrant, festive, and designed to bring a touch of beauty to everyday wear, reflecting the warm, lively spirit she shared with their team. 

Here’s a look at Wacoal’s top styles, now available in this iconic red … Read More

The season of shimmer is almost here and b.tempt’d is giving you a reason to start celebrating early. Introducing two new collections designed to make every moment feel like a special occasion: It’s On for effortlessly elegant daywear, and Room Service for those cozy, candlelit nights in.

Whether you’re dressing up for a holiday brunch, a festive soirée, or simply indulging in a little “me time,” these new launches bring … Read More

Everyday essentials just got a little more exciting. Meet Future Foundation with Lace, the same ultra-soft comfort you know and love, now styled with delicate lace details. From pillow-soft cups to stretch microfiber that moves with you, this launch takes the collection you can’t get enough of and makes it feel brand new. Whether you’re lounging, layering, or living your best life, these pieces were made to be your … Read More

Life changes, and your bra should keep up! Wacoal’s newest innovation, the Ever Flexing™ Underwire Bra, is specially designed to flex across six sizes, adapting to your body as it changes. Whether you’re navigating weight fluctuations, pregnancy, or menopause, this bra delivers all-day comfort, reliable support, and a fit that moves with you.

From its flexible wire that supports multiple cup sizes, to the accommodating 5-row stretch closure, every … Read More

Hot days call for cool tones, and just in time for summer, Wacoal brings you a color drop that’s anything but ordinary. Introducing Skipper Blue, a bold new shade in their most head-turning lace collection: Vivid Attraction.

Whether you’re curating a lingerie drawer that brings joy with every wear or just looking for that one stunning set that makes getting dressed feel like self-care, this drop is for you.… Read More

Summer is here and so is the time to update your drawer with Wacoal’s Bras of Summer! We’ve rounded up the top 5 styles for the season, offering breathability, support, and style for every moment of your sunny days.

1. The Comfortable Cool Underwire Bra

A comfortable bra with cooling technology is a game-changer for summer. The Comfortable Cool Underwire Bra (above) is specially designed to keep you cool … Read More