Submitted by: Barbara Gilbert, Owner of Barbara’s New Beginnings in Indianapolis & Fort Wayne, Indiana
The idea for Barbara’s New Beginnings first came to me when I was in the hospital due to a congenital pancreas illness. On the surgical floor, many of my fellow patients were recovering from mastectomies. They confided in me that they didn’t know where to go after surgery to feel feminine … Read More
Submitted by Jeanne Emory, owner of Bra Genie in Mandeville, LA
My business, Bra Genie, was formed in early 2005 as a By Appointment Only at-home bra-fitting business. Having worked in the bra industry since 1999 as a Merchandiser for Lunaire bras, I was finding that the major department stores did not carry the bands and cups that bustier women required. The A-DD size range just wasn’t enough. I opened … Read More
Submitted by Tara Campbell Owner Rosalind’s Lingerie in Cambridge, ON, Canada
I’ve felt a part of Rosalind’s Lingerie since I was a little girl, when my mother started working there part-time in 1988. (?) At 12, I helped wrap Christmas gifts in the shop, and loved the atmosphere, the ribbons and lace, the happy women. In 2002, mom “bought her job” as she used to say, when she became the … Read More
Submitted by Greg Wishart, owner of PantySalad.com, an on-line panty boutique
Panty Salad got its name from my favorite music station, Groove Salad, a SOMA FM online music station based in San Francisco. I thought the name was perfect because everyone likes panties, everyone likes salad, and I have so many brands and styles that they kinda look like a salad of panties when on my desk and lined … Read More
Submitted by Shelly Manougian Owner, Bella Intimates in Rye, NH
My passion for the intimate apparel business started in 1993, when I started working part-time for an established fine lingerie boutique in Portsmouth, NH. It was within that wonderful atmosphere that I was to find my true calling, which was to provide a positive impact on women by helping them to feel good about themselves. The concept of “Bella Intimates” … Read More
Submitted by Liz Wideman owner of La Femme Privée Lingerie Boutique in Kitchener, Ontario
I always knew that I would own a beautiful boutique one day. With my background in fashion and beauty, and my love of shopping, I was destined to be a fashionista. My inspiration to go with intimate apparel came when I discovered some amazing lingerie boutiques that had a sophisticated ambiance, which made me want to … Read More
Submitted by Kathy LaMura & Kate LaMura-Thompson: owners of Flannel and Lace LLC.
In the aftermath of hurricane Sandy when we had time to reflect on our lives (in the dark) my married daughter Kate and I had decided we had enough working for others, me as a nurse and her as a receptionist for an orthodontist. We’d had a dream of selling pretty lingerie in our own boutique in … Read More