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In the past couple of years I have watched the Shapewear category go from fundamentals to celebrity status. In the glory days of this trend, it seemed as if Shaping brands were emerging from the woodwork. At the trade shows, this category absorbed multiple booths.  I was pretty sure they could not all survive.  After all, what percent is this niche to a total lingerie business? Most stores see this … Read More


By Ali Cudby

In the immediate aftermath of the CurveNY show, I’m still processing the gorgeous garments I saw to determine what it all means for lingerie retailers. In the meantime, one topic that immediately jumped out me was a presentation by Lelo about the post-50 Shades of Gray era. The bottom line? Vanilla is the new black.

curve-ny-seminar

The past few years seemingly everyone has been heavily influenced by kink. … Read More


Comfort Zone

Urban-Muu-Muu-and-Jammie-BeansUrban Muu Muu  and  Jammie Beans

SNOA-and-UGGSNOA  and  UGG

pj-salvage-cPJ Salvage

mere-BasicaMere Basics

Size Matters

JAttire and ElilaJ’Attire  and  Elila

IMAG4049Tutti Rouge

Print & Color

cvChristine Lingerie

najaNaja

antigLise Charmel

Pretty Little Things

Gilda-and-Pearl-and-The-MuseGilda and Pearl  and  The Muse Intimates

It’s All In The Details

lch
Lise Charmel

empreinte-aEmpreinte

spSimone Perele

LahcoLahco of Switzerland

Le-Mystere-and-Naked-PrincessLe Mystere  and  Naked Princess

zimmerli Zimmerli of SwitzerlandRead More


Coobie-Seamless-Bras
The Coobie Seamless Bra V-neck with lace trim is super comfortable and versatile. Wear it under dresses, low cut sweaters, hoodies, coats and more. Comes in a great choice of colors. Amazing fit for almost anyone 32A to 36D – Guaranteed! Full size also available. Comes with a set of removeable pads. Straps are adjustable. Seamless so no hooks or clasps. Back is smooth. Many colors available… newest colors are … Read More


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