This fall, Wacoal introduces a new face to its marketing campaigns – The Wacoal Woman. The campaign features a new tag line: “The Art and Science of Intimates,” which speaks to a combination of beauty and technology. The campaign focuses on a message of affordable luxury and portrays Wacoal’s bras as beauty products that make women look and feel beautiful. The Wacoal Woman knows what works for her, and Wacoal … Read More
It’s no secret that the French have figured out food. They are culinary wizards earning star power status when it comes to cuisine. But it is the patisserie that trumps all; from bread to gâteau, fresh, sweet, melt in your mouth worth the calories eatables beautiful to behold and heavenly to taste. I promise myself every trip to Paris, that I will not be seduced; but who hasn’t broken a … Read More
By Elisabeth Dale
I hate having to throw away old bras. I’m not even sure why it’s so hard. I know they don’t last forever.Yet many feel like good friends, and it’s tough to let go of these formerly supportive relationships. Sometimes I remember where I bought a particular bra, in what city or store, who I was with, and if I wore it on a special occasion. I’ve … Read More
By Ali Cudby
All of a sudden, CURVExpo, the American lingerie trade show, is upon us! Where did summer go?
Retailers are busy making appointments and considering strategies for surviving New York in August without melting.
Vendors have made their last minute adjustments to samples, finalized line sheets and are now focused on making sure the product fits the models (and burning the sage in hopes that those models show … Read More
This has been a bi-coastal week for me: New York to Miami to Los Angeles and home again today. Staying with friends along the way has its advantages, but complete privacy is not one of them. Sharing space requires a modicum of modesty as well as some level of luxurious escape. I never travel without certain items that would otherwise leave me feeling lost: my perfume, my kindle and my … Read More
The Enlighten bra by Le Mystere combines extreme comfort and functionality with sleek styling. Made of a cotton sueded and breathable mesh, this racerback style provides support up to a G cup making it perfect for any body type. Available in natural and black.
It is no secret to those who know me that I am very passionate about horses. This equine love affair can be greater than many human relationships. If I were to marry again (it won’t happen) or could go back for a do-over wedding, I think I would opt for an equestrian theme. There is something elegant, comfortable and very sensual about the concept. Culling my lingerie library for an … Read More
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