I understand anticipation. I began writing this blog a few years ago as a hobby. Initially, I had no expectations. I just wanted to write as I am deeply motivated by the aesthetics that make life interesting and I have a passion for lingerie because this product, above all, appeals to the sensitive side of a woman’s nature. Now, with a modicum of pride and some market persuasion, I am … Read More
This Week’s Intimate Discovery: Understated Showroom showcases an innovative new shaping collection
A few weeks ago, one of my favorite Industry colleagues, Melissa Silvetti, informed me that she had recently relinquished her responsibility as Sr. Buyer for the elegant Journelle Lingerie boutiques to start her own contemporary sales rep business. Aptly named Understated Showroom, Melissa has chosen this venue to continue her search for emerging lingerie design talent … Read More
Eat your hearts out fellow northeasterners: I flew out of New York Saturday in front of a surprise snowstorm that dropped 8+ inches of snow on our autumn landscape. I am very happy to have escaped to my favorite getaway, Los Cabos, Mexico; where I am relaxing in the sun enjoying the comfort of the balmy sunshine and light ocean breezes. The temperatures at home were precipitous, edging down … Read More
This Week’s Intimate Discovery: A big risk pays off for a Maryland lingerie entrepreneur
Location, Location, Location; The first lesson I learned as a merchant is that nothing is as important to the success of a retail operation as its location. It’s not only where you position product in the store, it’s also all about where the store is situated. That is why when I spoke with partners … Read More
I am not a chocolate snob. Anyone who knows me knows about my compulsion for M & M’s. In fact, when I was at Macy’s, my staff gave me a gumball machine filled with these mini treats, hoping that the penny requirement for satisfaction would control my obsession while I was pregnant with my son. Frankly, I am surprised that I did not give birth to a chocolate covered … Read More
This Week’s Intimate Discovery: Secrets In Lace reveals an Iconic Collection
For several years now I have been an admirer of the Secrets In Lace e-commerce site. It’s not only that I am impressed with the clear merchandising message, but also the methodical approach to building a niche identity that owner, Dan Whitsett has achieved. Founded as the go to site for authentic 100% nylon stockings, Secrets In Lace… Read More
Time has a way of teaching us. In my 20’s my definition of success was to have my picture on the cover of Time Magazine. I wanted recognition and I equated it with fame. The idea of being the center of attention in a room full of strangers was a lustful objective. In my youthful naivety, I did not understand that true fortune was not born from noisy laurels, … Read More