By ESTELLE PULESTON

Jordan de Ruiter lingerie as featured on Lingerie Briefs

Fabulously fun and floral, Jordan de Ruiter is a Canada-based lingerie and special occasion wear brand after my own heart. Her aesthetic is distinctively whimsical: from triangle bralettes to cupless corsets for layering over outerwear, to, most recently, Bridgerton-inspired ‘short stay’ bra tops, her pieces are perfectly on-trend while also feeling instantly recognizable as belonging to her brand.

Jordan de Ruiter lingerie as featured on Lingerie Briefs

This signature look is all thanks to her excellent … Read More


Fit Fully Yours SERENA in Canyon Rose featured on Lingerie BriefsThe color canyon rose is a ‘WOW” success story in the Fit Fully Yours Elise collection. Now, this rich, delightful hue will be launched on the best-selling Serena bra and panty arriving in May. This gorgeous shade has been lauded by retailers for its shape enhancing effect and retailers say fans are eagerly waiting to add this color to their lingerie wardrobe.  The Fit Fully Yours brand is extremely popular … Read More


By BECKY YEE

Dear Kate's Hazel Briefs in Fuschia, Modibodi Active Briefs, Modibodi Classic Thong. as featured on Lingerie BriefsDear Kate’s Hazel Briefs in Fuschia, Modibodi Active Briefs, Modibodi Classic Thong.

In the world tribe of all women we are all blood sisters. From the time we are about 12 years old to about 50 years old women around the world bleed every month.  Menstruation and periods have come out of the shadows to generate products that are positive in so many ways.  From convenience and … Read More


By ELLEN LEWIS

Falke Mens Daily Climate Control Underwear as featured on Lingerie Briefs

Bullseye! FALKE hits the target with their Daily Climate Control Underwear program. Although available for both men and women, I am inspired here to focus on the men’s collection. I have not tried the product personally, but my husband has. Based on his reaction when returning from the gym the other day and the luxurious hand feel of the fabric, I can honestly say, FALKE has Read More


by ASI EFROSJournelle collection and interview with Guido Campello on Lingerie Briefs

I’m excited to have spoken with a connoisseur of all things intimate, Guido Campello, Co-CEO of Journelle. In this must-watch “Intimate Talks” interview, Guido shares the history of his family’s lingerie business, as well as speaks on the subjects of creative entrepreneurship, education, inclusivity, and innovation.

The Recipe For Success - Asi Efros & Guido Campello, Co-CEO, Journelle - Intimate Talks Series

 

Guido Campello was born and raised in Miami in a family of immigrants who embodied the best traditions Read More


By ESTELLE PULESTONFlora Lastraioli Italian Loungewear featured on Lingerie Briefs

There’s a reason that Italian lingerie is regarded as some of the most luxurious, if understated, in the world, and it’s because of brands such as Flora Lastraioli who are still out there crafting things the ‘old way’.

Founded in Florence, Italy in 1932, this brand has been passed down from generation to generation, along with its traditional construction technique know-how. Today, Flora Lastraioli is owned by … Read More


By ELLEN LEWIS

Hanky Panky Printed Signature Lace bralette & panties as featured on Lingerie Briefs

Visiting the Hanky Panky® showroom has always been a panacea for me. This is mainly because the minute I enter, I find myself embraced in a spectrum of color and light most appreciated when forging through the concrete caverns of the NYC market.  To quote myself some years ago.

Visiting their showroom is a sojourn in a garden of intimate delights. Born and bred in the intensity

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