Please Support These On-line Lingerie Shops!

Due to coronavirus, Lingerie Briefs asks readers to support the following businesses. Many intimate apparel brick & mortar shops have had to close and now rely solely on their e-commerce shops. Thank you for your support! (Retailers – we invite you to be included, simply send an email to Ellen@LingerieBriefs.com with your on-line shop name, web address and a brief description plus a special offer if you have one! You can also use the comment section at the bottom of this page)

At Bliss Beneath, (www.blissbeneath.com) we love empowering girls and women through our bra, swimsuit, sleepwear, and breast prostheses fittings. We offer 13+ years of experience in proper fit and support without compromise at a moderate, accessible price point. We offer bras, panties, swimwear, mastectomy bras and swimwear, cover ups, and über-soft sleepwear.

We are CHiLLi HAUS, UK (www.chillihaus.com) a bespoke, handmade lingerie brand based in Manchester, UK. All of our lingerie is handmade to order & bespoke to ensure that our customers get perfect fitting lingerie. Our main brand ethos is inclusivity & positivity. Inclusivity to us is centred are 2 core principles, one is affordability and the other is no limitations on the sizing we offer. Instagram or Facebook @chillihaus  We are currently offering 15% off your first order if you subscribe to our newsletter on site.

Bra Smyth (NYC) brasmyth.com We’re a family business with history and origins in the Bronx dating back to 1932 now headquartered in NYC on Madison Avenue. For orders and questions don’t hesitate to call at 914-357-1158. During this unprecedented time we are offering 20% off sitewide

Lucy Jones Lingerie (London UK) www.lucyjoneslingerie.com is beautifully designed and highly sophisticated. All pieces are individually cut and hand made, to order, using the finest silks and cottons. Browse our lovely range on the website and on Instagram @lucyjoneslingerie to discuss your order and size requirements.

Brabary (Barrie & Collingwood, Ontario) www.brabary.com World-class boutique north of Toronto. Featuring an array of specialty bras, fine lingerie, swimwear and more!

All About Women’s Health Boutique (MI) www.allaboutwomenshealthboutique.com Discount code for our sports bras currently is QFIT plus Free shipping! Instagram: @allaboutwomenspa

The Pencil Test (OR & WA)  www.thepenciltest.com The Pencil Test Bras for buxom beauties! An array of harder to find sizes and fantastic styles, UK D-K! Password to enter store site is 8oo85.

AIKYOU (Germany) www.aikyou.de/en @aikyou_lingerie We think small busts are wonderful just the way they are. That’s why we create our lingerie in absolutely special designs just for that reason: bras, which make you and your small boobs feel feminine and simply great, without any underwiring or push-ups. For AA, A and small B cups.

Kilo Brava (FL) kilobrava.com an e-commerce brand and shop specializing in lingerie, sleep and loungewear offering sizes S-XXL in all styles. Attainable luxury for the modern woman inspired by vintage silhouettes, color & prints. Free shipping on every order in the USA for a limited time.

Sheer Delight Experience (PA/NJ) www.sheerdelightexperience.com  Offering personalized virtual appointments to guide customers on selecting the best #WFH bras and undies during COVID-19. FREE SHIPPING! @sheerdelightbras

Forty Winks (Cambridge, MA) www.shopfortywinks.com @fortywinkshs Female owned for 10 years. We believe beauty and comfort can effortlessly blend with everyday practicality. Carrying sizes 30A-40H and XS-XL. Free US shipping.

Je Suis Jolie (Philadelphia) je-suis-jolie-philly.myshopify.com specializing in bra fittings and hard-to-find bra sizes as well as loungewear and lingerie. Offering all gift cards at 25% off and free shipping!

My Top Drawer (Ontario) www.mytopdrawer.com With 19 years of fitting amazing ladies in quality handpicked Bras, Panties, Shapewear, Mastectomy Products, Swimwear, Cover-ups & Sleepwear. Offering sizes that reflect real women of today.

Loretta’s Intimates (TX) lorettasintimates.com Loretta’s Intimates is family owned. Our passion is fitting women in the perfect bras and swimwear. Anita, Chantelle, Elomi, Goddess, Freya, Fantasie, Wacoal are 25% off with free shipping.

Ce Soir Lingerie (Canada) cesoirlingerie.com Offering Virtual Fittings and Style Advice via our website CHAT. Our mission is 100% customer satisfaction. 20% Off storewide using Promo Code: adapt. Free Delivery in greater Winnipeg area and Canada wide over $100

Classic Shapewear (NY) www.classicshapewear.com Featuring Women’s Shapewear, Men’s Shapewear, Postpartum Body Shapers, Bridal Shapewear, Maternity Shapewear, Waist Cinchers & Fajas, Nursing Bras and more! 90 Day returns & Free US Shipping

Beautifully Undressed (UK) beautifullyundressed.com Offering a curated selection of luxury lingerie, loungewear, swimwear and upscale seduction accessories. A Woman owned business based in Windsor, UK we’re devotees of all things ‘Boudoir’ we offer a fabulous range from the finest British and International independent, niche and directional trend led brands. Offering 10% off any purchase. The code is ‘SPRING10’

Hidden Intimates (GA) hiddenintimates.com A curated collection of lingerie and sleepwear, from everyday basics to handmade and specialty pieces. Sizes up to 4X in selects styles. Shop sleepwear, bralette and underwear sets, bodysuits, slips and robes. Donate for a Discount – Save 20% when you donate $5 to the COVID-19 Response Fund.

Hotmilk Lingerie www.hotmilklingerie.com Hotmilk has revolutionised the nursing lingerie market with its provocative and fashion forward nursing lingerie offering premium product at accessible prices with a philosophy to celebrate and empower women via a fresh, creative approach. To say thank you to all our incredible mamas and to support them during these uncertain times, we’re offering 20% off sitewide. Use discount code: THANKYOU20

Kathryn’s Lingerie (Ontario) www.kathrynslingerie.com Lingerie boutique offering outstanding bra fitting services to our community and beyond for 35 years. Gift certificates 50% off. Message us through our website.

Bradelis New York  bradelisnewyork.com Our lingerie is made with innovative technologies and Japanese craftsmanship for small figured women. 10% off all regular priced items online with code STAYINBNY

le boudoir (Canada) leboudoirfit.com Where it’s all about comfort, fit & style, not only the size. Offering free shipping and 20% off Code: spring20

Full Disclosure (UK) fulldisclosureluxe.com Currently offering 25% off loungewear and sleepwear, plus extended returns from 14 to 60 days.

Bits of Lace Fine Lingerie (Charleston, SC) www.bitsoflace.com Our bra fit specialists trained in style, design and fit offer our customers an opportunity for a one on one consultation. We invite you to call us directly for your consultation at 1-800-842-3990.

a la mode intimates ~ alamodeintimates.com A small, independent lingerie retailer working closely with like-minded brands to deliver the best in fit & fashion for every size! Serving the Annapolis, Baltimore and the DC metropolitan area since 2002. Free Shipping & 25% Off All Bras with Code: SUPPORT

Sylene of Washington ~ www.sylenedc.com “A women owned boutique with over 40 years experience Sylene is synonymous with the best in intimate apparel and swimwear. We strive to make you feel confident and comfortable.”

Journelle (NY) ~ www.journelle.com The name Journelle, taken from the French word “journellement,” meaning daily, is a nod to the belief that wearing lingerie that fits your definition of strength AND beauty, is absolutely a necessary luxury, and an empowering part of every woman’s routine. Every mood, every look, every feeling, every outfit, every damn day.

Town Shop (NY) – www.townshop.com 125 year old iconic Intimate apparel store renown for fit with a broad base of product and price points

Le Bustiere Boutique (Washington DC) lebustiere.com European inspired lingerie boutique offering diverse brands, styles and sizes with superior customer service, fashion forward styles, comfort and fit. You will be sure to find a functional bra or Parisian lingerie piece to match your style.

Trousseau of Virginia ~ www.trousseaultd.com 160 bra sizes, panties and loungewear to 3X. Known for an extensive bridal lingerie

Projectme  www.projectmeintimates.com Projectme is brave, connected maternity and nursing wear that breaks the rules, defies the norm and stands out unapologetically with influential style. Inspiring a community of women to create a world where mothers can stay true to themselves. To say thankyou to all our incredible mamas and to support them during these uncertain times, we’re offering 20% off sitewide. Use discount code: THANKYOU20

Jenette Bras (California & Georgia) ~ jenettebras.com Serving D cups and Up, Experts in Plus size fittings and great customer service

The Bra Genie (Louisiana) thebragenie.com Extra 20% added to your gift card purchase now through March 31st + free shipping on all orders. No promo code necessary.

Sheer Essentials Lingerie & Swimwear (Canada) www.sheer-essentials.ca AA through M cup, 28 through 52 back sizes

Linea Intima Fine Lingerie (Canada) lineaintima.ca  Offering an amazing selection of top designer brands from around the world. Currently offering a 10% discount for all online orders. No code is required.

Cheeks Lingerie & Glassworks (Pittsburgh) www.cheekslingerie.com Lingerie – Sleepwear – Hosiery – Bridal

Girl & a Serious Dream (Florida, ships worldwide) www.girlandaseriousdream.com  Romantic French lace & silk robes and lingerie for your love story. Free Fast US Shipping.

La Femme Dangereuse (Long Island NY) lafemmedangereuse.com 15% Off coupon is: SOCIALDISTANCING.  Flash sales through Instagram/fb stories @thedangerouswoman and Facebook.com/lafemmedangereuse

Bra Tenders (NY) bratenders.com Bra Tenders has been shaping the heavenly bodies on Broadway stages for over 3 decades. Specializing in full busted sizes, DD-K, and band sizes 28-44. We will be offering house visits, pop up locations, and Skype fittings once it’s safe to go back to our shop. 212-957-7000

My Curvy Fashions  mycurvyfashions.com  Plus size lingerie and swimwear

Hourglass Lingerie (Baltimore, MD) www.hourglasslingerie.net Specializing in large cup bras although we offer top name bras in AA-O cups and 28-56 band. Also offering sexy lingerie for all sizes! 15% OFF Discount Code: WECARE15

Petticoat Fair (Texas) petticoatfair.com Offering Free shipping and 25% off Chantelle, Elomi, Fantasie, Freya, Goddess and Wacoal

MySelf Lingerie (Brooklyn, NY & Lakewood, NJ) myselflingerie.com 20% OFF Code: LINGERIE20
We are offering 20% all bras and panties on our site during this difficult time (including Chantelle and Wacoal brands that never allow us to discount!)

Hope Chest Shop (Pennsylvania)  www.hopechestshop.com Adding new styles daily & taking special requests, Free local delivery and encouraging customers to reach out if they need items that are not listed. We carry the full line of Simone Perele bras.

Grace the Boutique www.gracetheboutique.com (Stratford, ON)  Offering 20% discount to Lingerie Briefs readers! Lingerie, clothing, + accessories shop

Legs Plus & Bra Boutique (Canada) www.braboutique.com Helping women find that perfect fit since 1982. Free Shipping (Canada) code: safety2020

secrets from your sister (Canada) shop.secretsfromyoursister.com Luxury Erotic Lingerie, Beautiful Bras & Underwear for all women!

Iris Lingerie (Brooklyn, NY)  irislingeriebrooklyn.com The Art of Bra fitting over 40 years of bar fitting. We are here to ship out the customers needs.Giving 15% off A bra (email: Shop@IrisLingerieBrooklyn.com)

BraChic (Canada) www.brachic.ca We are offering Free shipping on all items

The Pink Duchess www.thepinkduchess.com Spring Cleaning Sale 20% off lingerie – discount Code: SPRING2020

The Lingerie Shoppe (Birmingham, AL) www.thelingerieshoppeinc.com is offering purchase of Gift Cards thru March 31 -when used you get 20% off the purchase. Details on their FaceBook

Bella Bella Boutique www.bellabellaboutique.com Free Shipping with FREESHIP on all US orders

Secrets In Lace www.secretsinlace.com The largest retailer in the world of 100% nylon stockings with over 40 exclusive styles and Retro Chic foundations; Garter Belts, Girdles, Bullet Bras. Join Email List and get 20% Off your first purchase

The Girls (Harrisonville, Missouri) thegirlsfittings.com Quaint lingerie boutique offering a variety of styles for women of all sizes! Specializing in bras, swimwear, panties and lingerie. Offering FREE shipping on all online orders!

Allure Intimate Apparel (WI, MN and TX) www.allurefits.com Enter to WIN a $100 Allure Gift Card!

Sugar Cookies (NYC) www.sugarcookiesnyc.com Offering: 20% Off Staying In Essentials including Gift Certificates. Free Shipping

Levana Bratique (PA) levanabratique.com Largest selection of sizes and styles in the USA – over 250 different sizes in stock – save $10 off of your first purchase of any full-price item with coupon code LINGERIE10 through 5/30/20.

Maison Bleue Lingerie (OK) maisonbleueok.com Offering hand-picked selections of lingerie from designers around the world. Currently we are offering 15% off website orders, curbside as well as free local porch drop off. For every $100 gift card purchased receive $20

Uplifting Bras (Houston, TX) www.uplifting-bras.com Shop online with everyday FREE shipping

Je Suis Jolie (Philadelphia) je-suis-jolie-philly.myshopify.com located in the heart of Rittenhouse Square, Philadelphia where we provide personalized service and the utmost care, specializing in bra fittings and hard-to-find bra sizes as well as loungewear and lingerie. Gift cards at 25% off as well as free shipping!

Oh Baby (Portland, Oregon) ohbabylingerieshops.com Be safe & sexy at home. Offering a 20% discount on your purchase, gift cards add 20% to the value.

Lingerie By Jean Lesley (Fort Lauderdale, FL) www.lingeriebyjeanlesley.com Branded collection of lingerie, corsets, bustiers, nightwear, camisoles, stockings, and swimwear. Discount Code: $10 SHIP OFF

Esprit de la Femme (Nelson, BC) espritdelafemme.com luxurious lingerie and swimwear from around the world. Save 20% code STAYIN20 & FREE Canada-wide shipping +$100

PANTY SALAD pantysalad.com (aka Knicker Salad knickersalad.com) 9000 panties in stock from over 200 brands. Free shipping over $40. Free gift while supplies last (lots of supplies left!) Discount code FB2020 gives you 20% off

Rumeur Lingerie (San Diego, CA) www.rumeurlingerie.com free shipping and 15% off with code spring15

Anna Bella Fine Lingerie (Alpharetta GA) annabellalingerie.com  offering 10% on all purchases

Fierce…with Love Lingerie Boutique (Weedsport, NY) fiercewithlove.com artfully designed and ethically sourced lingerie for everyday and special occasions. Free shipping: COVID19 Bonus $5 with purchase of $50 card ($55 card) or bonus $20 with purchase of $100 card ($120 card)

Lingerie Paradis USA (Dana Point, CA) .lingerie-paradis-usa.myshopify.com Women’s Boutique, Lounge Wear, Pajamas, Lingerie & Bridal Wear

Missfits www.missfits.co We use universal sizing and personalized fit recommendations to find you just the bras for your shape and size. Currently selling Europe-wide.

City Drawers (Maine) shop.citydrawers.com Our popular basics are online. Use code: POPPY to save 15% for first 30 shoppers.

Romantiques (California) shopromantiques.com We specialize in bra fittings and hard to find bra sizes. Here you’ll find beautifully crafted lingerie, unique gifts, emerging and leading Designers in lingerie and clothing. Offering free shipping and 20% off your purchase. Enter SIP at checkout.

The Lingerie Store (Oklahoma) thelingeriestoreusa.com Our sole purpose is to provide a service to women and their intimate apparel needs in an environment which is warm, friendly and inviting.

23 Discussion to this page

  1. C. Milne says:

    Dark Garden is world famous for custom corsetry and couture. Every corset is made in house by a team of skilled artisans right in the heart of Hayes Valley in San Francisco. Dark Garden has been in business for over 30 years and we pride ourselves on being radically inclusive and a body-positive zone. Over 2 years ago we invited Revelation in Fit to open another location within our boutique – they are bra-fit specialists and carry over 170 sizes to serve as much of the community as they can!

  2. Lucy Jones says:

    Hello from London UK! Lucy Jones Lingerie and loungewear is beautifully designed and highly sophisticated. All pieces are individually cut and hand made, to order, using the finest silks and cottons. Browse our lovely range on the website and on Instagram @lucyjoneslingerie and contact Lucy direct to discuss your order and size requirements.

  3. Kristin Bear says:

    Kilo Brava is an e-commerce brand and shop specializing in lingerie, sleep and loungewear offering sizes S-XXL in all styles. Attainable luxury for the modern woman inspired by vintage silhouettes, color & prints. Free shipping on every order in the USA for a limited time.

  4. Trina Moore says:

    Sheer Delight Experience (eastern PA/central west NJ) https://www.sheerdelightexperience.com/shop now offering personalized virtual appointments to guide customers on selecting the best #WFH bras and undies during COVID-19. FREE SHIPPING!  @sheerdelightbras Treasure your chest®  

  5. Karen says:

    Hi there,
    We would love to have our website listed on the page.
    Thank you so much!
    Karen.

  6. Karen Fritts says:

    Loretta’s Intimates is family owned. Our passion is fitting women in the perfect bras and swimwear. Anita, Chantelle, Elomi, Goddess, Freya, Fantasie, Wacoal are 25% off with free shipping.

  7. Kate says:

    Hidden Intimates
    https://hiddenintimates.com/

    Donate for a Discount – Save 20% when you donate $5 to the COVID-19 Response Fund.

    Hidden Intimates is a curated collection of lingerie and sleepwear, from everyday basics to handmade and specialty pieces. Sizes up to 4X in selects styles. Shop sleepwear, bralette and underwear sets, bodysuits, slips and robes.

  8. Hi Ellen and Helen

    I hope you’re both keeping well and safe.

    Thank you for this wonderful opportunity and ghank you for supporting small independent lingerie businesses.

    Beautifully Undressed is an online platform for lingerie lovers offering a curated selection of luxury lingerie, loungewear, swimwear and upscale seduction accessories. We believe every woman is exquisitely different and we’re proud to say we have something extraordinary for everyone.

    A Woman owned business based in Windsor, Uk we’re devotees of all things ‘Boudoir’ we offer a fabulous range from the finest British and International independent, niche and directional trend led brands.

    To lift spirits, we are currently offering 10% off any purchase from our store. The code is ‘SPRING10’

    Thank you for your support.

    Kind wishes
    Annabelle

  9. Eva Klein says:

    Lingerie boutique offering outstanding bra fitting services to our community and beyond for 35 years. Gift certificates 50% off. Message us through our website.

  10. Hi, Ellen, thank you so much for this amazing opportunity. Stay safe and healthy.

    My Top Drawer
    https://www.mytopdrawer.com

    With 19 years of fitting amazing ladies in quality handpicked Bras, Panties, Shapewear, Mastectomy Products, Swimwear, Cover-ups & Sleepwear. Offering sizes that reflect real women of today. Giving you confidence and a great shape every day. You bring em we fit em!

  11. Susan Testa says:

    We specialize in bra fittings and hard to find bra sizes. Here you’ll find beautifully crafted lingerie, unique gifts, emerging and leading Designers in lingerie and clothing. Offering free shipping and 20% off your purchase. Enter SIP at checkout.

  12. dee says:

    Love to be added!
    From two locations in Maine. Our popular basics are online. Use code: POPPY to save 15% for first 30 shoppers.

  13. Wonderful initiative! Our site is missfits.co – we use universal sizing and personalized fit recommendations to find you just the bras for your shape and size. Currently selling Europe-wide.

  14. The Girls says:

    Quaint lingerie boutique offering a variety of styles for women of all sizes! Specializing in bras, swimwear, panties and lingerie. Offering FREE shipping on all online orders!

    Located in Harrisonville, Missouri.

  15. Greg says:

    Panty Salad has been around for 10 years and has over 9000 panties in stock from over 200 brands. See the original site at PantySalad.com or the new site at KnickerSalad.com powered by Shopify. Here’s some of what makes it special:

    – over 9000 different kinds in stock!
    – 8 photos of every one using the same camera and mannequin for consistency
    – you can search by many different styles (bikini, brief, string, thong, maternity, sporty, shapeware, color, front fabric and back fabric)
    – you can search by country of origin
    – can you search by various forms of bling (jewelry, garters, ruching, keyholes, if skirted, etc)
    – you can search by gusset type (none, cotton, or other),
    – you can search by stretch value (low, medium, or high)
    – you can search by VPL risk (none, low, medium, or high)

    Free shipping if you spend over $40.

    Free gift while supplies last (lots of supplies left!)

    Discount code FB2020 gives you 20% off

  16. IrisLingerie says:

    The Art of Bra fitting over 40 years of bar fitting .We are here to ship out the customers needs.Giving
    15% of A bra

  17. Donna goetz says:

    Thank you for your interest! We are adding new styles daily , and are taking special requests, , offering local free delivery and encouraging customers to reach out if they need items that are not listed. We carry the full line of Simone Perele bras.

  18. This is such a special incentive! Kudos to you!

    MySelf Lingerie is a specialty lingerie boutique with locations in Brooklyn, NY and Lakewood, NJ.
    We are offering 20% all bras and panties on our site during this difficult time, including Chantelle and Wacoal brands that never allow us to discount. Use code LINGERIE20.

  19. Dawn Mumaw says:

    Hi There, thank you so much for the exposure of online stores!

    We are a family run business in Baltimore, MD, specializing in large cup bras although we offer top name bras in AA-O cups and 28-56 band. Our inventory includes, bras, sports bras, bra sized swim, nursing and maternity. We also offer sexy lingerie for all sizes!

    We also offer professional bra fittings, from a well trained and informed bra specialist!

  20. Ilene Levy says:

    Hi Ellen, Referred by Susan Belon. Hope you’re safe & well! We’re a lingerie store in Pittsburgh now also carrying clothing as if 9 months ago. We also have a table top boutique with a link to lingerie. So here’s what I have. Can’t thank you enough! We will all get thru this together. Let’s meet at Curve someday:) Take care! Ilene Cheeks & Glassworks Pittsburgh
    Glassworksandcheeks.com
    Cheekslingerie.com

  21. Sheer Essentials Lingerie & Swimwear
    sheer-essentials.ca

    AA through M cup
    28 through 52 back sizes

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