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shell belle couture

LOVE AND MARRAIGE

By TINA WILSON

Fashion Lingerie Illustrations of Lise Charmel by Tina Wilson as featured on Lingerie Briefs

I do. Til death do us part. I pronounce you. I take you. I promise. Happily ever after. Tie the knot. Bliss.

Love and marriage. Spouses, couples, and the ups and downs of matrimony are making the headlines and some big waves. Do you stand by a spouse that encourages and helps orchestrate a government takeover? Do you recuse yourself or better yet resign from the highest court or do you pretend … Read More


By ELLEN LEWIS

Cadolle Lingerie as featured on Lingerie BriefsCadolle

I have decided to split my market report in two parts because the Evolution and Curve NY show, although similar in their color/ print/ and shape reveal, had two very different vibes. To be perfectly honest, timing required that I debrief from the smaller exposition first.  Evolution was a limited array of boutique/ luxury brands portrayed in an intimate space. It started one day earlier than Curve NY, which I will … Read More


By ELLEN LEWIS

Girl With a Serious Dream as Featured on Lingerie BriefsGirl With a Serious Dream

It’s been a lovelorn year with cancelled weddings and lost memories. But FINALLY, here comes the bride. Once again, anticipation is about hope. Celebrations are being planned. The bridal business, dormant for the past year, is beginning its comeback. The Intimate Apparel industry is changing as the market turns once again on its axis. As the desire for elegant, sensual lingerie percolates, bridal designs reap the … Read More


The Beauty Is In The Details

Shell Belle Couture

As I was explaining a few days ago, with intimates “it’s all about the details”.  Yes, technical prowess is critical for fit and function, but with Intimate Apparel, it’s the special touches that transform a style into a seductive and elegant art form.  Unlike outerwear, which gets visual support from accessories, shoes, jewelry, even cosmetics, undergarments are constrained by the very fact that they sit so close to the skin and must … Read More


By Aimee Guthinger

Destination weddings have increasingly become more popular.  They offer a combination of wedding and vacation all wrapped in to a seminal event not just for the bridal party, but their guests as well. It is not unusual that lately I have been hearing from brides to be who are choosing romantic destinations to stage their events.  The idea evokes images of soft sandy beaches, picture perfect horizons and the caress of warm … Read More


Intimate Honeymoon Desserts

By Aimee Guthinger

Temptations from your own custom lingerie dessert cart

It’s a matter of fact that Brides visiting my lingerie boutique on Cape Cod will often find themselves talking about their wedding plans.  As a former wedding planner, I think I’ll never lose my curiosity about the next big event!  So, when I found myself chatting with a bride earlier this summer about her menu, I was delighted to hear something that, to me, … Read More


By Morgan O’Neill

When I was young and highly impressionable I was seduced by the idea of heroism.  I fell in love with the notion of being a hero, with saving the day. Like every other child of the fifties I was there when Superman came to comic book life to save Metropolis and Lois Lane from evil doers. Yet, in spite of Superman’s heroic deeds, there was always something inaccessible about him.  Maybe he … Read More


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