By Elisabeth Dale
It was hard to miss this week’s big news about a study claiming that wearing bras may be harmful to women’s breasts. Internet news headlines screamed, “Bras Make Breasts Sag More!” Fox News accompanied this piece with a stock photo of a pink-bra clad, cleavage-baring woman, oddly cupping her right breast. Other outlets favored an investigative angle: “Do Women Need Bras? French Study Says Brassieres Are … Read More
By Ali Cudby
The Three Things You Need to Know This Spring/Summer about Panache
Between the trade shows and the time product arrives in stores, it’s easy to forget the details of a particular brand’s new lines. Understanding the details of new product can help make the sale. When a retailer or employee speaks knowledgably about the unique features of a new lingerie line she is providing superior customer service, … Read More
Shell Belle Couture
As I was explaining a few days ago, with intimates “it’s all about the details”. Yes, technical prowess is critical for fit and function, but with Intimate Apparel, it’s the special touches that transform a style into a seductive and elegant art form. Unlike outerwear, which gets visual support from accessories, shoes, jewelry, even cosmetics, undergarments are constrained by the very fact that they sit so close … Read More
Many years ago while spear heading Macy’s branding initiative; I was given an opportunity to transfer to Ready to Wear. To the surprise of many, I turned it down. At the time, Lingerie was a profitable, yet somewhat mundane merchandising category in the then robust department store milieu. So why eschew the glamour of fashion apparel for bras and panties? As I told management while making my case for funding … Read More
By Moira Nelson
Can you believe it’s almost Thanksgiving? I have so much to be grateful for this year… I don’t even know where to begin. Without getting too sentimental, I would just like to say that it has been overwhelming, humbling and inspiring to watch my businesses grow. And I have you all to thank for this! Without you, my family, friends, fans, followers and supporters, I would not … Read More
During the heady days of college, immersed in the bohemian lifestyle of the art student on campus, I became infatuated with the European painters whose unconventional techniques transposed the definition of art in the early 20th century. I was particularly fascinated with the deconstruction of realism and the reconstruction of form into a simple, powerful statement. And as with much of art throughout history, the female anatomy was a … Read More
By Moira Nelson
As I think back on the past few weeks, I am inspired by mankind. I have seen people from all walks of life coming together to support those who have literally lost everything as a result of Hurricane Sandy. It brought people together who would not normally mix. Barriers of race, creed, sexual orientation and socio-economic differences have been broken. Here in Jersey City, we have witnessed … Read More