As many of you might already be aware, we have taken a dive into our own Swimwear Briefs column. Written by Jennifer Cermak, swim professor, maestro of Nani Nalu beachwear boutique and designer of Jenna Sea, an emerging luxury brand fitting D-G cups, we have watched this category evolve from a touch of fashion to a major margin builder in Lingerie stores across North America. Swimwear is the … Read More
Spotlight On …
Power in Motion: Panache’s New AW26 Sports Bras
Panache sports bras are renowned for powerful support, flattering shape, …

Evelyn & Bobbie’s Debuts Willow in the Bestselling Evelyn Bra
This month Evelyn & Bobbie debuts willow, a new modern …

b.tempt’d Effortlessly Lace Collection Brings Everyday Ease to Romantic Lace
b.tempt’d Effortlessly Lace collection pairs romantic floral lace with easy …

Chantelle Osmose Collection: Support Redefined
By ELLEN LEWIS Osmose means osmosis in French. True osmosis implies …

A Kiss of Color: Meet Montelle Bestsellers in New Lipstick Hue
Montelle Intimates’ best-selling styles are getting a seriously playful update. …

Fall in Full Color: Panache’s New Fashion Shades
This season, Panache turns up the color with sumptuous jewel …

Anita’s Essential Smart Wire-Free Bralette Welcomes a New Shadow Blue Hue
Anita Since 1866 expands its popular Essential Collection with the …

mey’s Everyday Opulence: A Preview of Color, Craftsmanship & Curated Living
By ELLEN LEWIS The true brilliance of mey’s Spring/Summer 2027 “Everyday …

Just Launched: The Busty Bra by Evelyn & Bobbie
Just launched this week, Evelyn & Bobbie’s new Busty Bra …

Your New Go-To Bra: Fit Fully Yours’ Chloe Sweetheart Moulded
Fit Fully Yours Lingerie has built a vast, loyal following …

