Posts in Tag

John Festa

Save Your Bra!

By John Festa

YOU’RE HOT!

98.7 degrees Fahrenheit to be exact. This is why you should not wear the same bra two days in a row.

I’m sure you’ve seen a newspaper on the street that is starting to turn brown from being outside in the sun. The paper is slowly burning. It is oxidizing. Fire is rapid oxidation. Body heat will cause the delicate parts of your intimates to … Read More


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By John Festa

cotton-boll

So they tell us. Then why isn’t there more cotton in our underwear? Sure, there’s plenty of cotton panties, but what of bras? Is this only the domain of lady golfers and Mother Earth types? Perhaps there are compelling reasons why cotton is only a small percentage of the marketplace. I’ve checked in with some of my retailer customers on this topic. The marketplace always bears the … Read More


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Back Fat: The Ugly Truth

By John Festa

bra-fat

I passed Victoria’s Secret on Fifth Avenue the other night and noticed the bras on display in the window. They all had such a wide side wings and back bands that I exclaimed to my companion “These would be great to combat back fat” — only to look up at the signage and see these bras were being sold as just that:  Back smoothing push-ups.

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It is … Read More


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By John Festa aka Johnny Lingerie

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Recently I was with a very good friend who was wearing a skirt. While I would never be this crass with a stranger, I said ‘Diane, you need a slip with that skirt’. She replied by saying she never wears slips. Me: ‘Doesn’t the fact that I know you’re not wearing one mean you need one?’

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Now I know many women are wearing … Read More


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By John Festa

Rago-Shapewear-on-Lingerie-Briefs

Rago

Recently, I conducted an unscientific survey on women’s thoughts on shapewear; just a bunch of questions on the topic. I was happily surprised by the quantity and quality of the responses. It was spectacularly enlightening and actually very entertaining. Some of you broads are funny!  (Can I say that?)  My sincere gratitude to all respondents for their time, their forthcoming and for sharing intimate information.

Shapewear … Read More


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