By Adrine Bimanand
We love our Swarovski bling details here at Creative Touch! So, when it came down to creating something luxurious and one-of-a-kind for our brides, we went all out! Complementing the delicate white lace of the gorgeous bra and garter belt set from Andres Sarda, our custom Swarovski crystal brooches added the perfect amount of glam for this luxurious bridal lingerie look.
A sweet french lace and Swarovski … Read More
Lou’s Double Je demi contour bra has delicate floral lace in a rich prune shade with contrasting bronze accents and scalloped lace that grace the top of the cups and straps. The balconette style enhances your natural shape. The matching low-rise hipster pany has a sexy key-hole feature at the back.… Read More
A few days ago, I attended an intimate fabric exposition that was hosted by industry leaders Eurovet and Invista™. It was an elegant party replete with a beautiful venue, excellent food, plenty to drink and superior resources. We will be touting its virtues in another blog soon. What struck me most was the technology demonstrated by the presenting brands and the promises they offered for the future of Lingerie product … Read More
The Lingerie Industry continues to make headlines as brands are recognized more and more for innovation, fashion and good old customer service. We at Lingerie Briefs are proud of our Spotlight Partners who understand the concept of branding and strive everyday to raise the bar for our industry. It is with great pride that we are highlighting Freya, winner of the 2013/14 CoolBrands award. Working diligently over time to … Read More
By Elisabeth Dale
Curvy Kate, the brand that brings sassy style and fit to the D-K crowd is under fire for their “Star in a Bra” contest. Some wearers of this popular and well-liked bra brand aren’t happy that contest rules specifically exclude women with breast “enhancements.” And, according to the blogosphere, this rule applies to any woman who has had breast surgery, be it reduction, reconstruction, or lift. … Read More
I first happened upon the dreamy Lost In Wonderland collection in Paris at the Salon De Lingerie last February . Sometimes, gorgeous ephemeral lingerie is just what the spirit needs. A little bit edgy and very delicate, this Indie brand is a collection of sexy, pretty intimates for the fearless bride. Each piece could be a wedding keepsake. Contact Scarlett at: press@lostinwonderland.de
I only met Linda Hartman recently, although she has been in the Intimate Apparel Industry for more years than she probably wants to disclose. It’s clear she has learned a thing or two about niche merchandising and how to define her brand’s mission. Since branding is my mission and we are driving the message home in the next few weeks (see our Retail Briefs column), I thought Linda’s product … Read More
