by Ali Cudby
Welcome to Retail Briefs, Lingerie Brief’s latest column, dedicated to answering your burning questions about the world of lingerie retail.
The day-to-day of lingerie retailing is challenging. You’re always on the go – managing your inventory, your employees, your customers. Keeping a store (or stores) on track is hard enough, and too often there’s nobody to ask when you have questions or need inspiration to grow and … Read More


In the middle of summer’s heat we are all focused on staying cool and comfortable. Whether that means lounging by the pool, in front of the air conditioner or sipping iced tea on the porch watching the sunset, there’s likely some form of loungewear involved. So let’s take a look back at styles that have paved the way for the popularity of loungewear in our culture today.…
I have always been drawn to the timeless beauty of seasoned products ripe with history. I like the backstory, even if it’s a figment of my imagination. When I was in my 20’s, I used to scour the retro clothing stores in NYC searching for unique pieces of vintage clothing that expressed my proclivity for nostalgic chic. I collected hand decorated cashmere sweaters, replete with satin ribbons and crystal buttons. … 